Artwork

A tartalmat a Gallery Media Group and Jim Stengel biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Gallery Media Group and Jim Stengel vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.
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Andrea Fairchild (Visa) | Bringing the World Together for the Olympics and Paralympics

48:47
 
Megosztás
 

Manage episode 430501752 series 2515549
A tartalmat a Gallery Media Group and Jim Stengel biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Gallery Media Group and Jim Stengel vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.

With the Paris Olympics upon us, Jim can think of no better guest to preview the big event–from a marketing perspective–than Andrea Fairchild, the SVP, Global Sponsorship Strategy for Visa.

Visa has been a major sponsor of the Olympics since 1986, and became the first global partner of the International ParaOlympic Committee in 2003. Sponsorship is a major pillar of Visa's marketing strategy; they are also partners with the NFL, FIFA, and Formula 1, to name a few. The global payment platform strives to uplift everyone everywhere by providing the best way to pay and be paid. In 2023, Visa garnered almost $33 billion in revenue, up 11% from the year before.

Andrea joined Visa in 2021 as SVP of Global Sponsorship Strategy. After growing up on a farm in Illinois and playing sports to escape farm work, Andrea graduated from Southern Illinois University and launched her amazing career. She worked ten years at Nike, eight at Gatorade, four with Kobe Bryant’s Kobe Inc, and a few years as an entrepreneur before joining Visa. As the world looks to come together to cheer on their athletes, tune in for a conversation with a brand leader who looks to support them on their journey.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

  continue reading

326 epizódok

Artwork
iconMegosztás
 
Manage episode 430501752 series 2515549
A tartalmat a Gallery Media Group and Jim Stengel biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Gallery Media Group and Jim Stengel vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.

With the Paris Olympics upon us, Jim can think of no better guest to preview the big event–from a marketing perspective–than Andrea Fairchild, the SVP, Global Sponsorship Strategy for Visa.

Visa has been a major sponsor of the Olympics since 1986, and became the first global partner of the International ParaOlympic Committee in 2003. Sponsorship is a major pillar of Visa's marketing strategy; they are also partners with the NFL, FIFA, and Formula 1, to name a few. The global payment platform strives to uplift everyone everywhere by providing the best way to pay and be paid. In 2023, Visa garnered almost $33 billion in revenue, up 11% from the year before.

Andrea joined Visa in 2021 as SVP of Global Sponsorship Strategy. After growing up on a farm in Illinois and playing sports to escape farm work, Andrea graduated from Southern Illinois University and launched her amazing career. She worked ten years at Nike, eight at Gatorade, four with Kobe Bryant’s Kobe Inc, and a few years as an entrepreneur before joining Visa. As the world looks to come together to cheer on their athletes, tune in for a conversation with a brand leader who looks to support them on their journey.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

  continue reading

326 epizódok

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