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540. How It's Built: How to Grow Your Mid-Level Donor Relationships Through 5-Minute Conversations - Kel Haney
Manage episode 420925373 series 2843954
Meet Kel. She empowers nonprofits to grow their mid-level donor relationships through 5-Minute Fundraising Asks (over the phone!) 📞 She’s personally made over 20,000 fundraising asks and trained nonprofit organizations to raise almost $20M (primarily in donations under $2.5K)❗ Ring, ring, it’s Kel calling and she has a refreshing alternative to scripted calls, shifting fundraising conversations away from transactional encounters and toward relationship-building opportunities. Tune in to learn how to craft a compelling story within a short call, develop trust from the get-go, and personalize each interaction to resonate with donors.
💡Learn
- The Impact + Case for Building Your Mid-Level Strategy
- The Playbook: 5-minute Fundraising Asks
- Pro Tips + Lessons Learned
Today’s Guest
Kel Haney, Fundraising Consultant + Trainer
Episode Highlights
- Kel’s story and journey to where we are today (3:00)
- Kel’s favorite recent Broadway plays (7:00)
- The importance of connecting with mid-level donors (8:55)
- Mindsets + methodology of the 5-minute Fundraising Ask (18:10)
- How it’s Built: 5-minute Fundraising Ask (21:10)
- Kel’s Pro Tips (30:15)
- Lessons learned about growing mid-level strategy (33:40)
- A powerful story of philanthropy in Kel’s life (37:40)
- Kel’s One Good Thing: The five-minute fundraising ask takes practice and we need to be kind to ourselves. (40:35)
- How to connect with Kel (43:35)
For more information + episode details visit: weareforgood.com/episode/540.
Join us on Oct 10th for ImpactUp: PAUSE - a day for social impact leaders to find power in the pause and talk about our mental health together.
Join us as we gather virtually by day to start convos + by evening take them back into local meetups around the world. Join us (it’s free!) on Oct. 10 (World Mental Health Day!) Take a PAUSE with us.
Register for free today at weareforgood.com/impactup
Become a Member of the Impact Uprising
If you liked this conversation, you’ll love what’s happening inside our premium membership + community - become a member of the Impact Uprising today.
Get access to a fully searchable library of content, community, private podcast and more. Go to impactuprising.com/join - meet friends and get unstuck today.
Become a Member and Get All-Access to Everything We Are For Good!
Experience the Impact Uprising Membership by We Are For Good: an ecosystem to learn, connect + grow in the power of a value-aligned community. Members gather monthly with Jon + Becky at exclusive members-only meetups + get video access to all new podcast episodes in an ad-free experience + so much more! Learn more + join us at weareforgood.com.
Say hi👇
LinkedIn / Instagram / Facebook / YouTube / Twitter
Fejezetek
1. Building Mid-Level Donor Relationships (00:00:00)
2. Building Relationships in Not-for-Profits (00:10:21)
3. Effective Fundraising Phone Call Strategy (00:20:13)
4. Effective Fundraising Communication Techniques (00:28:39)
5. Phone Fundraising and Personalized Connections (00:35:45)
6. Kel Connect Community Invitation and Appreciation (00:45:47)
578 epizódok
Manage episode 420925373 series 2843954
Meet Kel. She empowers nonprofits to grow their mid-level donor relationships through 5-Minute Fundraising Asks (over the phone!) 📞 She’s personally made over 20,000 fundraising asks and trained nonprofit organizations to raise almost $20M (primarily in donations under $2.5K)❗ Ring, ring, it’s Kel calling and she has a refreshing alternative to scripted calls, shifting fundraising conversations away from transactional encounters and toward relationship-building opportunities. Tune in to learn how to craft a compelling story within a short call, develop trust from the get-go, and personalize each interaction to resonate with donors.
💡Learn
- The Impact + Case for Building Your Mid-Level Strategy
- The Playbook: 5-minute Fundraising Asks
- Pro Tips + Lessons Learned
Today’s Guest
Kel Haney, Fundraising Consultant + Trainer
Episode Highlights
- Kel’s story and journey to where we are today (3:00)
- Kel’s favorite recent Broadway plays (7:00)
- The importance of connecting with mid-level donors (8:55)
- Mindsets + methodology of the 5-minute Fundraising Ask (18:10)
- How it’s Built: 5-minute Fundraising Ask (21:10)
- Kel’s Pro Tips (30:15)
- Lessons learned about growing mid-level strategy (33:40)
- A powerful story of philanthropy in Kel’s life (37:40)
- Kel’s One Good Thing: The five-minute fundraising ask takes practice and we need to be kind to ourselves. (40:35)
- How to connect with Kel (43:35)
For more information + episode details visit: weareforgood.com/episode/540.
Join us on Oct 10th for ImpactUp: PAUSE - a day for social impact leaders to find power in the pause and talk about our mental health together.
Join us as we gather virtually by day to start convos + by evening take them back into local meetups around the world. Join us (it’s free!) on Oct. 10 (World Mental Health Day!) Take a PAUSE with us.
Register for free today at weareforgood.com/impactup
Become a Member of the Impact Uprising
If you liked this conversation, you’ll love what’s happening inside our premium membership + community - become a member of the Impact Uprising today.
Get access to a fully searchable library of content, community, private podcast and more. Go to impactuprising.com/join - meet friends and get unstuck today.
Become a Member and Get All-Access to Everything We Are For Good!
Experience the Impact Uprising Membership by We Are For Good: an ecosystem to learn, connect + grow in the power of a value-aligned community. Members gather monthly with Jon + Becky at exclusive members-only meetups + get video access to all new podcast episodes in an ad-free experience + so much more! Learn more + join us at weareforgood.com.
Say hi👇
LinkedIn / Instagram / Facebook / YouTube / Twitter
Fejezetek
1. Building Mid-Level Donor Relationships (00:00:00)
2. Building Relationships in Not-for-Profits (00:10:21)
3. Effective Fundraising Phone Call Strategy (00:20:13)
4. Effective Fundraising Communication Techniques (00:28:39)
5. Phone Fundraising and Personalized Connections (00:35:45)
6. Kel Connect Community Invitation and Appreciation (00:45:47)
578 epizódok
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