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"Brat Summer" and the Power of Branding | ft. Claire Carlile
Manage episode 433075566 series 1273522
In This Episode…
Welcome to the Dojo, the podcast where we turn marketing news into marketing tasks.
This week we're joined by Claire Carlile, Local Search Expert at BrightLocal and we talk about:
- Branding and pricing lessons from consumer goods
- How did that get there? Exploring the local Knowledge Panel beyond the NMX
- What the heck is “Brat Summer”? — why you’re seeing lime green all over social
Watch the video instead: https://exposure.ninja/dojo-28
Get a FREE review of your website: https://exposureninja.com/rpod/review
Get the show notes: https://exposureninja.com/podcast/dojo-28
Timestamps
00:00 – Intro
02:49 – Story 1 – Branding and pricing lessons from consumer goods
15:19 – Story 2 – How did that get there? Exploring the local Knowledge Panel beyond the NMX
26:51 – Story 3 – What the heck is “Brat Summer”? — why you’re seeing lime green all over social
39:00 – The Tasks
440 epizódok
Manage episode 433075566 series 1273522
In This Episode…
Welcome to the Dojo, the podcast where we turn marketing news into marketing tasks.
This week we're joined by Claire Carlile, Local Search Expert at BrightLocal and we talk about:
- Branding and pricing lessons from consumer goods
- How did that get there? Exploring the local Knowledge Panel beyond the NMX
- What the heck is “Brat Summer”? — why you’re seeing lime green all over social
Watch the video instead: https://exposure.ninja/dojo-28
Get a FREE review of your website: https://exposureninja.com/rpod/review
Get the show notes: https://exposureninja.com/podcast/dojo-28
Timestamps
00:00 – Intro
02:49 – Story 1 – Branding and pricing lessons from consumer goods
15:19 – Story 2 – How did that get there? Exploring the local Knowledge Panel beyond the NMX
26:51 – Story 3 – What the heck is “Brat Summer”? — why you’re seeing lime green all over social
39:00 – The Tasks
440 epizódok
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