Corporate Social Responsibility with WeHero and Ben Sampson

Ted Teo Business Show

Ben Sampson is the Co-Founder and CEO of WeHero, a company that focuses on helping corporates accomplish their social missions through powerful giving and volunteer programs to create a better culture, a better brand, and a greater social impact with their corporate social responsibility programs. WeHero helps its clients develop new programs and technologies that make giving and volunteering powerful and effortless for companies, as well as track its impact data.

On today’s episode, Ben shares about the external and internal benefits of corporate social responsibility programs for companies, how companies can do it better and the importance of tracking impact data.

Resources:

https://www.wehero.co/ - Check out MyHero

https://mycarbonhero.com/ - Check out CarbonHero

Actionable Take-aways:

1. Corporate Social Responsibility programs have external benefits and internal benefits for companies. Corporate Social Responsibility programs help companies have better brand recognition, and can potentially increase sales and customer loyalty. Corporate Social Responsibility programs also help with internal factors such as employee retention. Consider starting your company’s Corporate Social Responsibility program if you have not done so.

2. Companies tend to off load the task of running Corporate Social Responsibility programs to its administration departments, and they may not have the necessary skills or knowledge on how to run these Corporate Social Responsibility programs properly. Consider engaging a third party professional firm to help you get it right.

3. It is important to record the impact data from the Corporate Social Responsibility programs that you have conducted. This can help you justify your efforts with investors and customers and can also help with reporting on disclosure reports especially if your company is listed on a stock exchange.
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