The Story & Vision Of HYROX, feat. Christian Toetzke (CEO & Founder)

One More K

Meet Christian Toetzke, the Founder & CEO of HYROX, the fastest growing fitness racing event in the world. They started in 2017 in Hamburg, Germany, managed to navigate through COVID-19, and since then have taken over the fitness & endurance world in no time.
Christian has a successful career in creating and managing endurance events, so in this episode he takes us through his beginnings in marathon and triathlon, his reasons for starting HYROX and what his vision for the incredible race series is. Reaching 500,000 participants this season, HYROX is moving fast, but also staying conscious, always keeping the athletes in mind.
This is a fantastic episode to learn more about the ins and outs of building a huge, global endurance event, how to set the vision and keep going.
Tune in to learn more.
HYROX Links:
https://hyrox.com/
https://www.instagram.com/hyroxworld/
Timestamps:
(00:00) Welcome
(00:30) Intro Christian Toetzke
(04:27) The founding of HYROX
(10:25) Christian’s journey into the sport business
(16:10) The numbers of HYROX
(20:40) The tough times of building a business
(31:50) Investors of HYROX
(36:40) Making it about the athlete, not about growth
(45:10) Comments on UTMB & Ironman partnership
(48:50) How come the name HYROX?
(52:50) Innovating with the foto service at events
(55:10) The vision for HYROX
(1:02:50) Ned’s Drop
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Brought to you by Lecka Nutrition (www.getlecka.com)
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Available on Apple Podcast, Google Podcast and Spotify.
Hit the review button, subscribe and be part of our community. Thanks, Ned & Markus
#hyrox #fitnessaddict #fitnessracing #christiantoetzke #endurance #hyroxworld #lecka #leckanutrition

Brought to you by Lecka Nutrition (www.getlecka.com)

Follow Us On Twitter: @OneMoreK_

Follow Us On Instagram: https://www.instagram.com/onemorek_/

Subscribe To Our Newsletter: www.onemorek.com

Reach Out: [e-mail]

Watch On Youtube: https://www.youtube.com/@OneMoreK_

Available on Apple Podcast, Google Podcast and Spotify.

Hit the review button, subscribe and be part of our community. Thanks, Ned & Markus