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035: People Buy Feelings, Not Things
Manage episode 259937540 series 2305920
035: People Buy Feelings, Not Things
This is a mistake that many business owners commit. They try to sell things. What they don't understand is people buy feelings. When people make a purchase, they don't buy it solely because of its uses and its amazing features. They buy emotionally because people aren't creatures of logic. We're emotional creatures.
If you can express your feelings and invoke emotions in people, people will try to rationalise their decision even if it's illogical.
Listen in to learn more!
Instagram: @wilsonkomala
hello@kingsmaker.co
Also, get your FREE copy of ContentBox (100+Social Media Content Ideas) by joining our group here: https://www.facebook.com/groups/kingsmaker
87 epizódok
035: People Buy Feelings, Not Things
Growth Strategist Podcast With Wilson Komala (Kingsmaker) | Marketing | Personal Development
Manage episode 259937540 series 2305920
035: People Buy Feelings, Not Things
This is a mistake that many business owners commit. They try to sell things. What they don't understand is people buy feelings. When people make a purchase, they don't buy it solely because of its uses and its amazing features. They buy emotionally because people aren't creatures of logic. We're emotional creatures.
If you can express your feelings and invoke emotions in people, people will try to rationalise their decision even if it's illogical.
Listen in to learn more!
Instagram: @wilsonkomala
hello@kingsmaker.co
Also, get your FREE copy of ContentBox (100+Social Media Content Ideas) by joining our group here: https://www.facebook.com/groups/kingsmaker
87 epizódok
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