It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
A tartalmat a Faster Horses | Paul Wilshaw & Mark Sutcliffe, Faster Horses | Paul Wilshaw, and Mark Sutcliffe biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Faster Horses | Paul Wilshaw & Mark Sutcliffe, Faster Horses | Paul Wilshaw, and Mark Sutcliffe vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.
Hasonló a(z) Faster Horses | A podcast about UI design, user experience, UX design, product and technology sorozathoz
Every creative work you’ve ever loved has a hero’s journey behind it. On Spark & Fire, you'll hear creators tell the story of bringing one beloved work to life. Iconic creatives — like Wicked composer Stephen Schwartz, Pixar director Domee Shi, comedian Patton Oswald, musician Wynton Marsalis, and novelist Isabel Allende — share the endless iterations, the inevitable setbacks, and the breakthrough ideas along the epic process of creation. But this isn’t an interview show. It’s a story — told ...
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The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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continue reading
The American healthcare system is one of the most innovative in the world. But it’s also riddled with complex challenges, such as access to affordable medications, inefficiency and administrative burdens, and communication barriers between providers. There’s clearly a better way—and at Surescripts, we have a unique sightline into what that may be. In this series, host Melanie Marcus, Chief Marketing Officer of Surescripts, sits down with today’s most inspiring and innovative leaders in healt ...
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Early in his career, the renaissance man, Premium Pete pioneered the podcasting industry as co-host of the iconic hip-hop program, The Combat Jack Show. In addition to producing podcasts for several major brands such as State Farm & HBO. Premium Pete created his own outlet with The Premium Pete Show. Having a respected voice and being an influential entrepreneur, it only made sense for the goodfella to provide a platform for his guests to tell their stories. Internets! The Premium Pete Show ...
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Inspiring Stories & Actionable Strategies for Building a Thriving Creative Practice
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A podcast about web design and development.
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Welcome to Catalyst, the Launch by NTT DATA Podcast. Catalyst is an ongoing discussion for digital leaders dissatisfied with the status quo and optimistic about what’s possible through smart technology and great people. In this studio we believe in shipping software over slideware, that fast will follow smooth, and aiming to create digital experiences that move millions is a worthy pursuit.
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Show notes are at https://stevelitchfield.com/sshow/chat.html
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How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
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))
Design Language vs Tone of Voice
Manage episode 338674648 series 2916999
A tartalmat a Faster Horses | Paul Wilshaw & Mark Sutcliffe, Faster Horses | Paul Wilshaw, and Mark Sutcliffe biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Faster Horses | Paul Wilshaw & Mark Sutcliffe, Faster Horses | Paul Wilshaw, and Mark Sutcliffe vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.
So what’s the difference between design language and tone of voice? Where are the boundaries between the tone of voice and design language, and who leads the strategy of these? Are they interchangeable?
In literature, the Tone of Voice refers to the author’s feelings towards the subject, as expressed through the writing itself. Writing for the web is obviously different from writing prose (or at least it should be since web users read very little.) Still, every scrap of writing on a page (from body copy to button labels and other UX copywriting) contributes to the tone of voice we’re using to speak to our users (https://www.nngroup.com/articles/tone-of-voice-dimensions/).
Visual communication is exceptionally complicated. It’s diverse, boundless, and relentless. To induce a sense of clarity and coherence to it, we need to establish a series of constraints that will help us communicate with our end-users. This is where Design Language comes into play (https://www.uxpin.com/studio/blog/design-language/)
Why are these important, and how can navigate those tricky workplace politics?
All this and more are answered in this episode of Faster Horses.
🐎 80% comedy, 20% UX, 0% filler
👕 Get stickers and tees at https://www.paulwilshaw.com/shop/
💎 Support the show and sign up for early and exclusive content: https://www.patreon.com/FasterHorses
🎙 Spotify: https://open.spotify.com/show/5wF48uFWHs5a7gpr3eNwrC
🎙 Apple: https://podcasts.apple.com/gb/podcast/faster-horses-a-podcast-about-ui-design-user/id1496787723
🎥 Watch: https://youtu.be/GYjaKrOt1VE
PEACE!
Produced by:
Paul Wilshaw
Nick Tomlinson
Mark Sutcliffe
Anthony Jones
Chris Sutcliffe
Title music: James Medd
Sound effects: https://www.zapsplat.com
All this and more are answered in this episode of Faster Horses, a podcast about UX, UXR, UI design, products and technology (sometimes!)
🐎 80% comedy, 20% UX, 0% filler
👕 Get stickers and tees at https://www.paulwilshaw.com/shop/
The show is hosted by:
Paul Wilshaw
https://www.linkedin.com/in/paulwilshaw/
and
Mark Sutcliffe
https://www.linkedin.com/in/sutcliffemark/
If you want to suggest an idea, or join us on the show, send us a message 👆.
31 epizódok
Design Language vs Tone of Voice
Faster Horses | A podcast about UI design, user experience, UX design, product and technology
Megosztás
Manage episode 338674648 series 2916999
A tartalmat a Faster Horses | Paul Wilshaw & Mark Sutcliffe, Faster Horses | Paul Wilshaw, and Mark Sutcliffe biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Faster Horses | Paul Wilshaw & Mark Sutcliffe, Faster Horses | Paul Wilshaw, and Mark Sutcliffe vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.
So what’s the difference between design language and tone of voice? Where are the boundaries between the tone of voice and design language, and who leads the strategy of these? Are they interchangeable?
In literature, the Tone of Voice refers to the author’s feelings towards the subject, as expressed through the writing itself. Writing for the web is obviously different from writing prose (or at least it should be since web users read very little.) Still, every scrap of writing on a page (from body copy to button labels and other UX copywriting) contributes to the tone of voice we’re using to speak to our users (https://www.nngroup.com/articles/tone-of-voice-dimensions/).
Visual communication is exceptionally complicated. It’s diverse, boundless, and relentless. To induce a sense of clarity and coherence to it, we need to establish a series of constraints that will help us communicate with our end-users. This is where Design Language comes into play (https://www.uxpin.com/studio/blog/design-language/)
Why are these important, and how can navigate those tricky workplace politics?
All this and more are answered in this episode of Faster Horses.
🐎 80% comedy, 20% UX, 0% filler
👕 Get stickers and tees at https://www.paulwilshaw.com/shop/
💎 Support the show and sign up for early and exclusive content: https://www.patreon.com/FasterHorses
🎙 Spotify: https://open.spotify.com/show/5wF48uFWHs5a7gpr3eNwrC
🎙 Apple: https://podcasts.apple.com/gb/podcast/faster-horses-a-podcast-about-ui-design-user/id1496787723
🎥 Watch: https://youtu.be/GYjaKrOt1VE
PEACE!
Produced by:
Paul Wilshaw
Nick Tomlinson
Mark Sutcliffe
Anthony Jones
Chris Sutcliffe
Title music: James Medd
Sound effects: https://www.zapsplat.com
All this and more are answered in this episode of Faster Horses, a podcast about UX, UXR, UI design, products and technology (sometimes!)
🐎 80% comedy, 20% UX, 0% filler
👕 Get stickers and tees at https://www.paulwilshaw.com/shop/
The show is hosted by:
Paul Wilshaw
https://www.linkedin.com/in/paulwilshaw/
and
Mark Sutcliffe
https://www.linkedin.com/in/sutcliffemark/
If you want to suggest an idea, or join us on the show, send us a message 👆.
31 epizódok
Minden epizód
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A Player FM lejátszó az internetet böngészi a kiváló minőségű podcastok után, hogy ön élvezhesse azokat. Ez a legjobb podcast-alkalmazás, Androidon, iPhone-on és a weben is működik. Jelentkezzen be az feliratkozások szinkronizálásához az eszközök között.
Hasonló a(z) Faster Horses | A podcast about UI design, user experience, UX design, product and technology sorozathoz
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
Every creative work you’ve ever loved has a hero’s journey behind it. On Spark & Fire, you'll hear creators tell the story of bringing one beloved work to life. Iconic creatives — like Wicked composer Stephen Schwartz, Pixar director Domee Shi, comedian Patton Oswald, musician Wynton Marsalis, and novelist Isabel Allende — share the endless iterations, the inevitable setbacks, and the breakthrough ideas along the epic process of creation. But this isn’t an interview show. It’s a story — told ...
…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
The American healthcare system is one of the most innovative in the world. But it’s also riddled with complex challenges, such as access to affordable medications, inefficiency and administrative burdens, and communication barriers between providers. There’s clearly a better way—and at Surescripts, we have a unique sightline into what that may be. In this series, host Melanie Marcus, Chief Marketing Officer of Surescripts, sits down with today’s most inspiring and innovative leaders in healt ...
…
continue reading
Early in his career, the renaissance man, Premium Pete pioneered the podcasting industry as co-host of the iconic hip-hop program, The Combat Jack Show. In addition to producing podcasts for several major brands such as State Farm & HBO. Premium Pete created his own outlet with The Premium Pete Show. Having a respected voice and being an influential entrepreneur, it only made sense for the goodfella to provide a platform for his guests to tell their stories. Internets! The Premium Pete Show ...
…
continue reading
Inspiring Stories & Actionable Strategies for Building a Thriving Creative Practice
…
continue reading
A podcast about web design and development.
…
continue reading
Welcome to Catalyst, the Launch by NTT DATA Podcast. Catalyst is an ongoing discussion for digital leaders dissatisfied with the status quo and optimistic about what’s possible through smart technology and great people. In this studio we believe in shipping software over slideware, that fast will follow smooth, and aiming to create digital experiences that move millions is a worthy pursuit.
…
continue reading
Show notes are at https://stevelitchfield.com/sshow/chat.html
…
continue reading
How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
…
continue reading
Player FM - Podcast alkalmazás
Lépjen offline állapotba az Player FM alkalmazással!
Lépjen offline állapotba az Player FM alkalmazással!
