This podcast is changing (sort of)

Clients from Content

Player FM - Internet Radio Done Right

Hozzáadva három éve

A tartalmat a Josh Spector biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Josh Spector vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.

The So What from BCG

1
Re-Recruiting and Other New HR Strategies You Can’t Ignore 18:09

10 napja18:09

Lejátszás később

Listák

Tetszik

Kedvelt

18:09

HR is no longer just about managing people—it’s about shaping the future of work. Jens Baier, BCG’s HR transformation expert, discusses how AI and shifting employee expectations are forcing companies to rethink talent strategies. From re-recruiting to upskilling employees, HR must adapt to a rapidly changing landscape. Learn More: Jens Baier: https://on.bcg.com/41ca7Gv BCG on People Strategy: https://on.bcg.com/3QtAjro Decoding Global Talent: https://on.bcg.com/4gUC4IT…

körülbelül egy éve 14:44

MP3•Epizód kép

10 updates about the past, present, and future of this show.

103 epizódok

#Entrepreneur #Business #Marketing #Josh Spector #Entrepreneurship #Creator Economy #Social Media #Content Marketing #Social Media Marketing #Twitter #Audience Growth #Writing #Productivity #Content #Newsletter

Clients from Content

This podcast is changing (sort of)

Clients from Content

published körülbelül egy éve

Megosztás

MP3•Epizód kép

10 updates about the past, present, and future of this show.

103 epizódok

Minden epizód

Clients from Content

1
A beginner's guide to starting and growing a newsletter 57:21

2 napja57:21

57:21

How to set a newsletter up and get your first 100 subscribers. My free Clients From Content: 1-Page Masterclass: https://fortheinterested.com/subscribe-yt/ Things you'll learn in this episode: 04:00: The first big decision to make when you build an email list 08:00: 5 things to consider when choosing an email service provider 17:00: Why you don't need to be intimidated by the technical process of setting up a newsletter 24:00: How to handle email addresses you collected before you had an email list 28:00: How to get your first 100 newsletter subscribers 36:00: 5 places to promote your newsletter that take less than 10 minutes to set up 39:00: The real reason you should write a newsletter 45:00: 6 reasons people will share your newsletter 49:00: How to turn one newsletter issue into 20 issues Show Notes: The newsletter platform I recommend: https://partners.kit.com/56sny9q27uaq To Connect with Mark Wigginton: Website: https://focusingonresults.com/ Linkedin: https://www.linkedin.com/in/focusingonresults/ To connect with Josh Spector: Newsletter: https://fortheinterested.com/subscribe/ Skill Sessions: https://joshspector.com/sessions/ Consulting: https://joshspector.com/consulting/ Twitter: https://twitter.com/jspector Apply to be a guest on the show: https://joshspector.com/questions/ Intro Music Provided By Uppbeat…

Clients from Content

1
How to sell paid partnerships - even with a small audience 51:38

16 napja51:38

51:38

A step-by-step guide from someone who got me to buy one. My free Clients From Content: 1-Page Masterclass: https://fortheinterested.com/subscribe-yt/ Things you'll learn in this episode: 02:00: The difference between a paid partnership and traditional ads 13:00: The most important thing NOT to do if you offer paid partnerships 14:00: The first 3 things to do if you want to offer paid partnerships 23:00: What to include in a partnership proposal 27:00: Partners aren't paying for what you think they're paying for 33:00: How (and why) to incorporate a video into your proposal 42:00: How to figure out what to charge for a partnership 47:00: The 3 most effective ways to attract partner leads Show Notes: Christopher Nguyen, Founder of UX Playbook: https://bit.ly/413lRLu LaShonda Brown: https://www.youtube.com/@LaShondaMBrown Double Your Price by David Falzani: https://amzn.to/3EJiOAI Oversubscribed by Daniel Priestley: https://amzn.to/3X9hQnD To Connect with Lex Roman: Newsletters: https://lexroman.com/newsletters LinkedIn: https://www.linkedin.com/in/lexroman/ To connect with Josh Spector: Newsletter: https://fortheinterested.com/subscribe/ Skill Sessions: https://joshspector.com/sessions/ Consulting: https://joshspector.com/consulting/ Twitter: https://twitter.com/jspector Apply to be a guest on the show: https://joshspector.com/questions/ Intro Music Provided By Uppbeat…

Clients from Content

1
How to get more buyers (10 expert tactics) 1:04:16

4 weeks1:04:16

1:04:16

How to get your ideal clients to buy. My free Clients From Content: 1-Page Masterclass: https://fortheinterested.com/subscribe-yt/ 12 things you'll learn in this episode: 04:00: The most important thing to learn when interviewing your customers 09:00: How to apply the "jobs to be done" theory to your product 13:00: The difference between understanding buyers and understanding why they bought a product 19:00: How to combine customer research with customer conversations you already have 24:00: The two questions I ask everyone who buys from me 27:00: 3 powerful questions to ask in a customer discovery call 33:00: 3 assumptions marketers make that are usually wrong 41:00: The one thing you should assume drives most customer decisions 46:00: How to get more conversions from your headlines 47:00: How to improve your call to action 50:00: The best way to improve your email list signup page 1:01:00: The best news perfectionists will ever hear Show Notes: The Innovator's Dilemma by Clayton M. Christensen: https://amzn.to/4jHcAkR The Innovators Solution by Clayton M. Christensen and Michael E. Raynor: https://amzn.to/4jCvwBn Breakthrough Advertising by Eugene Schwartz: https://amzn.to/3CLDerZ To Connect with Katelyn Bourgoin: Website: https://learnwhywebuy.com/ Twitter: https://x.com/KateBour LinkedIn: https://www.linkedin.com/in/katebour/ To connect with Josh Spector: Newsletter: https://fortheinterested.com/subscribe/ Skill Sessions: https://joshspector.com/sessions/ Consulting: https://joshspector.com/consulting/ Twitter: https://twitter.com/jspector Apply to be a guest on the show: https://joshspector.com/questions/ Intro Music Provided By Uppbeat…

Clients from Content

1
How To Go From Content Creator To Media Empire 53:40

6 weeks53:40

53:40

This is how you build a media company. My free Clients From Content: 1-Page Masterclass: https://fortheinterested.com/subscribe-yt/ Things you'll learn in this episode: 00:00: Introduction 07:00: How to use emotional brainstorming to create a successful newsletter 13:00: Two newsletter format that work in any niche 18:00: 4 ways to create a newsletter/social media flywheel 30:00: Never be the only evangelist for your brand 32:00: 5 times you need to be visible as a founder (even if you're not the face of your brand) 38:00: A must-read book for anyone who plans to sell merchandise 47:00: The story of Dad Gang 48:00: How to sell branded merchandise Show Notes: Zarna Garg Episode: https://youtu.be/TGmTVySCCIQ?si=y-CEXkyLJlaxvPF_ This Is Not a T-Shirt: A Brand, a Culture, a Community--a Life in Streetwear by Bobby Hundreds: https://amzn.to/4jq9v8E To Connect with Rob: Website: https://www.wtfdivorce.com/ Instagram: https://instagram.com/wtfdivorce Podcast: https://podcasts.apple.com/us/podcast/wtf-divorce/id1592952913 To connect with Josh Spector: Newsletter: https://fortheinterested.com/subscribe/ Skill Sessions: https://joshspector.com/sessions/ Consulting: https://joshspector.com/consulting/ Twitter: https://twitter.com/jspector Apply to be a guest on the show: https://joshspector.com/questions/ Intro Music Provided By Uppbeat…

Clients from Content

1
This podcast is changing (sort of) 14:44

6 weeks14:44

14:44

10 updates about the past, present, and future of this show.

Clients from Content

1
Creative ways to monetize your content 34:11

8 weeks34:11

34:11

A crash course in content monetization. My free Clients From Content: 1-Page Masterclass: https://fortheinterested.com/subscribe-yt/ Things you'll learn in this episode: 00:00: Introduction 01:00: How to monetize your audience when there's no obvious product to sell them 11:38: What to do if you have multiple different business ideas within the same niche 18:35: How to balance your high-ticket and low-ticket offers 26:27: How to start selling sponsorships To connect with Josh Spector: Newsletter: https://fortheinterested.com/subscribe/ Skill Sessions: https://joshspector.com/sessions/ Consulting: https://joshspector.com/consulting/ Twitter: https://twitter.com/jspector Apply to be a guest on the show: https://joshspector.com/questions/ Intro Music Provided By Uppbeat…

Clients from Content

1
How To Get Your Ideal Client's Attention 59:23

11 weeks59:23

59:23

Struggling to get the right clients? This can help. My free Clients From Content: 1-Page Masterclass --> https://fortheinterested.com/subscribe-yt/ 8 things you'll learn in this episode: 00:00: Introduction 02:00: Why you need to be careful what you optimize for 05:00: 6 things to do if your audience isn't growing 09:00: 6 simple ways to borrow other people's audiences 20:00: Everyone falls into one of two categories when it comes to audience growth 24:00: The biggest reason an audience doesn't buy 35:00: 3 ways to convert more leads into sales 40:00: 3 counterintuitive ways to make your product more valuable 55:00: 5 ways to boost the perceived value of a course you sell Show Notes: The Two Ways To Grow Your Audience: Do More or Do Less To Connect with Sally Ivester: Website: https://www.hisallyivester.com TikTok: https://tiktok.com/@hisallyivester Instagram: https://instagram.com/hisallyivester To connect with Josh Spector: Newsletter: https://fortheinterested.com/subscribe/ Skill Sessions: https://joshspector.com/sessions/ Consulting: https://joshspector.com/consulting/ Twitter: https://twitter.com/jspector Apply to be a guest on the show: https://joshspector.com/questions/ Intro Music Provided By Uppbeat…

Clients from Content

1
Design Tips for Non-Designers 46:17

13 weeks46:17

46:17

Simple ways to improve the look of your creations without hiring a designer. My free Clients From Content: 1-Page Masterclass: https://fortheinterested.com/subscribe-yt/ 8 things you'll learn in this episode: 02:00: How to audit your current designs in 10 minutes 05:00: How to choose fonts and colors 11:00: An unexpected place to find design inspiration 17:00: The 3 biggest decisions to make when designing your brand 25:00: The one mistake that will doom your rebrand 30:00: How to design your brand when you're not sure what your brand even is 32:00: How to decide when to rebrand 37:00: A huge list of design tools to help you Show Notes: Tools: Design: https://www.figma.com/ Canva: https://www.canva.com/ Photos/Visuals: https://visualelectric.com/ Fonts: https://fonts.google.com/ Fonts: https://fontshare.com/ Fonts: https://www.myfonts.com/ Fonts: https://www.latinotype.com/ Colors: https://colorai.app/ Colors: https://www.realtimecolors.com/ Copy: https://www.typingmind.com/ Moodboard: https://www.playbook.com/ Mind Mapping: https://whimsical.com/ Headshots/Photography: https://photoai.com/ Newsletter: https://kit.com/ Website Design: https://www.framer.com/ Books: The Brand Gap by Marty Neumeier: https://amzn.to/4icgIIK Building a StoryBrand by Donald Miller: https://amzn.to/4ik2dT9 Thinking with Type by Ellen Lupton: https://amzn.to/3VoGyiS To Connect with Nate Kadlac: Website: https://www.kadlac.com/ To connect with Josh Spector: Newsletter: https://fortheinterested.com/subscribe/ Skill Sessions: https://joshspector.com/sessions/ Consulting: https://joshspector.com/consulting/ Twitter: https://twitter.com/jspector Apply to be a guest on the show: https://joshspector.com/questions/ Intro Music Provided By Uppbeat…

Clients from Content

1
How to craft the perfect offer (for you and your clients). 56:36

16 weeks56:36

56:36

What to offer, how to deliver it, and how to communicate it. My free Clients From Content: 1-Page Masterclass: https://fortheinterested.com/subscribe-yt/ 9 things you'll learn in this episode: 03:00 - The most important thing to beware of when defining your niche 08:00 - Why I ask clients to write down their answers to my questions 13:00 - How choosing a nemesis helps you attract your ideal clients 14:00 - A simple exercise to identify your own superpower 25:00 - How to turn a discovery call into a client 27:00 - How to choose the way you want to work with clients 35:00 - 7 key questions to ask yourself when creating an offer 41:00 - The biggest misconception about paid communities 46:00 - 5 keys to structuring a successful recurring revenue product Show Notes: Oversubscribed: How To Get People Lining Up To Do Business With You by Daniel Priestly: https://amzn.to/4fINM9o To Connect with Jessica Williams: Website: https://techbizgurl.com/ Twitter: http://twitter.com/techbizgurl LinkedIn: http://linkedin.com/in/jessicalavernewilliams Instagram: http://instagram.com/techbizgurl Facebook: http://www.facebook.com/techbizgurl Jess Picks Newsletter: https://techbizgurl.com/jesspicks/ To connect with Josh Spector: Newsletter: https://fortheinterested.com/subscribe/ Skill Sessions: https://joshspector.com/sessions/ Consulting: https://joshspector.com/consulting/ Twitter: https://twitter.com/jspector Apply to be a guest on the show: https://joshspector.com/questions/ Intro Music Provided By Uppbeat…

Clients from Content

1
Clever Ways To Monetize A Niche, Create Content, and Overcome Imposter Syndrome 52:41

18 weeks52:41

52:41

Listen in on one of my group coaching calls! My free Clients From Content: 1-Page Masterclass --> https://fortheinterested.com/subscribe-yt/ 7 things you'll learn in this episode: 1. A no-brainer option you should include in your newsletter if your readers want to reach your other readers It's at the 3-minute mark. 2. A behind-the-scenes look at how I turn my sent emails into social content It's at the 8-minute mark. 3. The most valuable questions to ask your audience in a survey It's at the 12-minute mark. 4. The golden rule of understanding survey responses It's at the 15-minute mark. 5. What to do instead of offering discounts It's at the 25-minute mark. 6. Exactly what to say in the first email you send to people who join your email list It's at the 40-minute mark. 7. How one tiny mindset shift can help you overcome imposter syndrome. It's at the 45-minute mark.…

Clients from Content

1
How I've Used LinkedIn To Get Hundreds Of Clients 1:00:48

20 weeks1:00:48

1:00:48

What to post on LinkedIn, how to optimize your profile, and how to use direct messages. My free Clients From Content: 1-Page Masterclass --> https://fortheinterested.com/subscribe-yt/ 11 things you'll learn in this episode: 03:00: Are you optimizing for the wrong clients? (Probably.) 09:00: The most common LinkedIn bio mistake 10:00: How LinkedIn influencers use their header images 12:00: A clever way to make your featured link more prominent 14:00: The 4 questions you need to ask yourself about your LinkedIn profile 22:00: How asking yourself one question can make ALL your content better 25:00: A crash course in how the LinkedIn algorithm works 32:00: The 5 types of content to post if you want to get clients 42:00: The surprising place to find some of your best content ideas 48:00: When to ignore what the algorithm wants 53:00: 6 ways to use direct messages to get clients (without being annoying or spammy) Show Notes: Cheryl Tan’s LinkedIn Profile: https://www.linkedin.com/in/cheryltanmedia/ I Want To Know Justin Welsh Episode: https://youtu.be/sDLGQR5c4NQ?si=c7eINTy9E6VwFy28 To connect with Cheryl Tan: Website: https://cheryltanmedia.com/ Camera Ready Newsletter: https://cheryltanmedia.com/newsletter/ LinkedIn: https://www.linkedin.com/in/cheryltanmedia/ YoutTube: https://www.youtube.com/cheryltan To connect with Josh Spector: Newsletter: https://fortheinterested.com/subscribe/ Skill Sessions: https://joshspector.com/sessions/ Consulting: https://joshspector.com/consulting/ Twitter: https://twitter.com/jspector Apply to be a guest on the show: https://joshspector.com/questions/ Intro Music Provided By Uppbeat…

Clients from Content

1
How to get clients from your podcast (a growth expert tells all!) 57:33

22 weeks57:33

57:33

My favorite podcast growth expert shares a step-by-step guide. My free Clients From Content: 1-Page Masterclass --> https://fortheinterested.com/subscribe-yt/ 14 things you'll learn in this episode: 02:00: 3 things to do in the month before you launch a podcast 04:00: The most important goal for your podcast (that most podcasters overlook) 05:00: How to reverse engineer a marketing strategy for your podcast 13:00: 3 things to do when your podcast growth has flatlined 19:00: The easiest way to grow your podcast 26:00: How to convert 5 of your 500 podcast listeners into clients 37:00: How to turn podcast listeners into email subscribers 39:00: The single best way to pick a show format 42:00: The single best way to pick a show name 43:00: The single best way to create episode titles 46:00: The single best way to create podcast cover art 48:00: The single best way to write episode descriptions 49:00: The single best tip for show intros 52:00: The single best way to use social media to grow your podcast Show Notes: Podcast Marketing Academy Audit: https://earsaudit.scoreapp.com/ Podcast Marketing Trends Explained: https://podcastmarketingacademy.com/podcast-marketing-trends-explained/ To Connect with Jeremy Enns: Website: https://podcastmarketingacademy.com/josh/ To connect with Josh Spector: Newsletter: https://fortheinterested.com/subscribe/ Skill Sessions: https://joshspector.com/sessions/ Consulting: https://joshspector.com/consulting/ Twitter: https://twitter.com/jspector Apply to be a guest on the show: https://joshspector.com/questions/ Intro Music Provided By Uppbeat…

Clients from Content

1
How To Use Unexpected Content To Grow Your Newsletter And Social Following 49:12

24 weeks49:12

49:12

Newsletter and social media growth strategies I've never shared before. Proven strategies to get clients from your content: https://fortheinterested.com/subscribe-yt/ 8 things you'll learn in this episode: 05:00 - Five newsletter growth strategies I've never shared before 17:00 - What Rick Rubin said to Johnny Cash when they started working together 21:00 - How to make sure you optimize for the right goal (and the right goal is rarely more followers) 24:00 - How to estimate the size of your target audience 28:00 - The best book I've ever read about audience growth 31:00 - 4 ways to attract more social media followers (that are rarely talked about) 39:00 - Why most creators take the wrong lesson from what works for other creators 40:00 - 4 ways to create more innovative content Show Notes: I Want To Know Zarna Garg Episode: https://youtu.be/TGmTVySCCIQ?si=3qbWhMnO_y9tzENP I Want To Know Dylan Redikop Episode: https://youtu.be/r9aCr1sS1TI?si=KLpyUo_ICDlRKxLh I Want To Know Justin Moore Episode: https://youtu.be/nvm5wQnBofM?si=TTqr5TC3A-OADwrg I Want To Know Jamie Northrup Episode: https://youtu.be/eGjqB16eEGQ?si=s2iqu2r-w4dJA8s9 I Want To Know Justin Welsh Episode: https://youtu.be/sDLGQR5c4NQ?si=FEUI6vAh_RN_em6E “Tribes” by Seth Godin: https://amzn.to/3XsfrUy To Connect with Jerrica Long: The Laugh Strategy Newsletter: https://the-laugh-strategy.beehiiv.com/subscribe LinkedIn: https://www.linkedin.com/in/jerricalong/ To connect with Josh Spector: Newsletter: https://fortheinterested.com/subscribe/ Skill Sessions: https://joshspector.com/sessions/ Consulting: https://joshspector.com/consulting/ Twitter: https://twitter.com/jspector Apply to be a guest on the show: https://joshspector.com/questions/ Intro Music Provided By Uppbeat…

Clients from Content

1
How To Offer Guarantees, Turn Free Content Into A Paid Product, and Revamp Your Sales 33:25

26 weeks33:25

33:25

Listen in on one of my private group coaching calls! Proven strategies to get customers from your content: https://fortheinterested.com/subscribe-yt/ 7 things you'll learn in this episode: 1. A reason NOT to offer a money back guarantee. It's at the 1-minute mark. 2. Guarantees you can offer instead of a money back guarantee. It's at the 4-minute mark. 3. How to figure out if not offering a money back guarantee is costing you customers. It's at the 6-minute mark. 4. How to turn your free content into a paid product (and what to charge for it). It's at the 9-minute mark. 5. Does EVERYTHING you offer need to be featured on your website? It's at the 17-minute mark. 6. How big the price difference should be between multiple products you offer. It's at the 22-minute mark. 7. How to rewrite your sales page to make it more clear. It's at the 24-minute mark.…

Clients from Content

1
How To Create Content That Attracts B2B Buyers 52:14

28 weeks52:14

52:14

Content creation tactics I've used to attract 500+ clients. Proven strategies to get clients from your content: https://fortheinterested.com/subscribe-pod/ Questions: 01:23: How do you make sure your messaging resonates with a hyper-specific niche audience? 19:24: What kind of content should you publish to attract B2B buyers? 36:56 How can you make sure the services you offer align with the needs of your ideal customer? Show Notes: How To Differentiate Yourself: https://youtu.be/nvVLyJIUrBU?si=734P4_zxRz-ino4T To Connect with Mike Malloy: Website: https://malloyindustries.com/ LinkedIn: https://www.linkedin.com/in/mwmalloy/ To connect with Josh Spector: Newsletter: https://fortheinterested.com/subscribe/ Skill Sessions: https://joshspector.com/sessions/ Consulting: https://joshspector.com/consulting/ Twitter: https://twitter.com/jspector Apply to be a guest on the show: https://joshspector.com/questions/ Intro Music Provided By Uppbeat…

Üdvözlünk a Player FM-nél!

A Player FM lejátszó az internetet böngészi a kiváló minőségű podcastok után, hogy ön élvezhesse azokat. Ez a legjobb podcast-alkalmazás, Androidon, iPhone-on és a weben is működik. Jelentkezzen be az feliratkozások szinkronizálásához az eszközök között.