The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Welcome to the State of Sales Enablement podcast. Insights and actionable advice from B2B sales and sales enablement leaders that share what it takes to achieve sales enablement excellence.
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SEASON 3: Enablement History w/Erich Starrett and Special Guests Together we will hop (take a leap!) into the Enablement Time Machine and... - Have a look back with those who had a role in / contribution to Enablement history. - Pause in the present, to hit on a few "modern" themes - And then shift our focus to the future of the Enablement function / profession, and what it may bring for Enablement teams. SEASONS 1 + 2: Scott Santucci & Brian Lambert Explore the dynamic world of elite B2B Sa ...
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In modern business, success is measured by growth. But how should businesses enable themselves to efficiently grow? There are so many answers to that question that it can make you feel crazy! The Growth Enablement Madness Podcast, hosted by BrainSell Founder Jim Ward, offers a go-to source for growth enablement strategies, stories, and technologies.
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This is a weekly podcast focused on developer productivity and the teams and leaders dedicated to improving it. Topics include in-depth interviews with Platform and DevEx teams, as well as the latest research and approaches on measuring developer productivity. The EE podcast is hosted by Abi Noda, the founder and CEO of DX (getdx.com) and published researcher focused on developing measurement methods to help organizations improve developer experience and productivity.
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O Podcast de Enablement no Brasil. Vamos trazer profissionais das áreas que formam a tríade do ecossistema deEnablement (Pessoas, Processos e Tecnologia) para uma troca de boas práticas e conhecimentos.
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Sales Enablement Expertise From Experts
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The #1 Podcast for Sales and Revenue enablement professionals. Each week our host Kieran Smith brings you an interview with an expert and thought leader from the world of sales and revenue enablement.
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Shifting the way sales enablement practitioners think about their roles, goals and success. Join Seismic's VP of Marketing Daniel Rodriguez and guests as we elevate the role of sales enablement.
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Aiuta i clienti a comprare on demand così puoi vendere di più. L'unico podcast che ti serve per far crescere il tuo business. Unisciti a 8.000+ Business Leader con i quali ci scambiamo tecniche di Go-to-Market Omnichannel per il business nell'era dell'AI. https://www.omarfogliadini.com/newsletter Ogni Giovedi condivido 1 sistema che non troverai da nessuna altra parte. Se sei un Business Leader in cerca di supporto pratico, con onestà intellettuale e senza filtri, per creare un business ad a ...
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Revenue Enablement Society - Stories From The Trenches
Revenue Enablement Society and Paul Norford
The Revenue Enablement Society's "Stories From The Trenches is where revenue enablement practitioners share their real world experiences. Get the scoop on what's happening inside revenue enablement teams across the global RES member community. Each segment of "Stories From The Trenches" share the good, the bad, and the ugly practices of corporate revenue enablement initiatives. Learn what worked, what didn't work, and how obstacles were eliminated by enablement teams and GTM leadership. Sit ...
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Welcome to the Enablement Brew! Grab your beverage of choice and tune in to episodes with Carly Lehner and Malvina EL-Sayegh! Get the real scoop on what’s happening inside revenue enablement teams. We share the good, the bad and the ugly and we don't hold back.We share conversations that explore into the inner workings of revenue enablement and the role it plays in fueling the revenue machine.
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With more than 1,100 episodes and millions of downloads, Sales Strategy and Enablement with Revenue.io is the world’s most-trusted sales podcast. Each week, host Howard Brown delivers inspiring conversations with the world’s greatest sales leaders about sales engagement strategies and tactics, sales enablement, artificial intelligence, revenue intelligence, tech maturity, sales psychology and more. Through discussions with the world’s top CROs, CSOs, CEOs, researchers, authors and technologi ...
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Sales Enablement Lab with Thierry van Herwijnen | Enabling Sales Conversation That Matter
Increase sales, enhance productivity and drive incremental growth! Practical ideas you can leverage!
The world of sales is rapidly changing! Traditional sales strategies are no longer effective. Customers no longer buy solutions but buy business outcomes. This is the Sales Enablement Lab, a weekly podcast dedicated to Sales & Sales Enablement. My co-hosts and I outline practical ideas you can leverage day to day, to increase sales, enhance productivity and drive incremental growth! How about joining me on a podcast? Be my co-host for a session and let’s have fun talking about what works and ...
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ISEs3 Ep19 - Jen Marie Jacober - SES O.G.
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28:51We're thrilled to bring you episode 19 of Inside Sales Enablement, Season 3 - Enablement History, featuring the one and only SES O.G. Jen Marie Jacober, or as some of you might know her, Bacon. Join us as we dive deep into the origins and growth of the Sales Enablement Society with someone who was right there from the start! 🧠 5 Keys You'll Learn i…
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Scaling Influence with Alex Matyushenko | Interview
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32:08In this episode of The State of Sales Enablement, Coach K welcomes Alex Matyushenko, a seasoned enablement leader with experience at AWS, Google, and Microsoft. From driving sales excellence to leveraging AI for scalable impact, Alex shares his expertise on influencing at scale, enabling leaders, and building high-performing teams—even when those t…
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Tactics for Elevating & Optimizing Your Teams in 2025 with Stephanie Middaugh, Founder & CEO of Phoenix GTM Consulting
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37:20In the season finale of The Enablement Edge, hosts Steve and Amber chat with Stephanie Middaugh, Founder & CEO of Phoenix GTM Consulting, about where to succeed in enablement in 2025. Together, they tackle the industry's current challenges, including burnout and exhaustion among professionals, while highlighting the need to sustain passion and empa…
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Leveraging sentiment data, driving org-wide action, and executive engagement
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24:33In this episode, David Betts, leader of Twilio’s developer platform team, shares how Twilio leverages developer sentiment data to drive platform engineering initiatives, optimize Kubernetes adoption, and demonstrate ROI for leadership. David details Twilio’s journey from traditional metrics to sentiment-driven insights, the innovative tools his tea…
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AI Agents are Coming: Are You Ready?
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22:00In this episode, our host Jim Ward is joined by Tony Berry, one of BrainSell’s data experts, to discuss how organizations can prepare their data before embarking on AI projects. We will cover key themes such as foundational practices, necessary infrastructure and tools, and lessons learned. Key Themes: Readiness Blueprint: Many organizations want t…
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Enablement Execution with Aaron Evans | Interview
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40:45In this episode of The State of Sales Enablement, Jonathan Kvarfordt (Coach K) welcomes Aaron Evans, co-founder of Flow State, a B2B sales performance and transformation consultancy. Aaron has spent 15 years in enablement, working across multinational corporations and fast-moving startups, and today he shares his insights on sales transformation, m…
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Maturity Models with Felix Krueger | Interview
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35:11Devin McDermott welcomes Felix Krueger, the founder of this very podcast, former enablement consultant, and seasoned enablement leader, to discuss one of the hottest topics in sales enablement today: enablement maturity models. Felix shares practical advice and expert insights into what maturity models are, why they matter, and how enablers can lev…
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Rethinking developer experience at T-Mobile: DevEx vs devprod, exec buy-in, and developer self-service
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31:56Chris Chandler is a Senior Member of the Technical Staff for Developer Productivity at T-Mobile. Chris has led several major initiatives to improve developer experience including their internal developer portal, Starter Kits (a patented developer platform that predates Backstage), and Workforce Transformation Bootcamps for onboarding developers fas…
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Enablement Metrics with Kieran Smith | Interview
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38:33In this episode of The State of Sales Enablement, Jonathan Kvarfordt (Coach K) welcomes Kieran Smith, Senior Director of Enablement at TechnologyAdvice. With years of experience transitioning from sales leadership to a data-driven enablement leader, Kieran dives into the strategies that transformed his organization’s enablement approach. From strea…
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Scaling Enablement with Alexander Bedford | Interview
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40:38In this episode of The State of Sales Enablement, Felix Krueger, your host, welcomes Alex Bedford, a seasoned enablement leader with extensive experience in scaling enablement functions globally. From managing regional enablement teams to leading global initiatives, Alex shares his unique insights on scaling impact, navigating organizational politi…
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DX Core 4: 2024 benchmarks
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28:20In this episode, Abi and Laura dive into the 2024 DX Core 4 benchmarks, sharing insights across data from 500+ companies. They discuss what these benchmarks mean for engineering leaders, how to interpret key metrics like the Developer Experience Index, and offer advice on how to best use benchmarking data in your organization. Mentions and Links: D…
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Troubleshooting Enablement with Federico Presicci | Interview
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45:26In this episode of Troubleshooting Enablement, Devon McDermott, your host and EnableNerd, welcomes Federico Presicci, enablement strategist, leader of GetAccept’s enablement team, and creator of the Enablement Insight blog. With extensive experience in building enablement functions and sharing best practices across the community, Federico dives dee…
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Game Maker Enablement with Krystina Moustakis | Interview
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27:35In this episode of The State of Sales Enablement, Jonathan Kvarfordt, a.k.a. Coach K, sits down with Krystina Moustakis, an organizational psychologist and enablement expert, to dive into how enablement can drive performance through a unique people-centric approach. Krystina shares her journey from teaching to organizational psychology and how her …
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Driving Customer-Centric Growth with OKRs
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35:42In this episode, our host Jim Ward sits down with Jeff Gothelf, author and expert on product development and organizational agility. They discuss the power of Objectives and Key Results (OKRs) as a framework for driving customer-centric growth. Key Takeaways: The importance of being truly customer-centric vs. just paying lip service to it How OKRs …
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DX Core 4: Framework overview, key design principles, and practical applications
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36:59In this episode, Abi and Laura introduce the DX Core 4, a new framework designed to simplify how organizations measure developer productivity. They discuss the evolution of productivity metrics, comparing Core 4 with frameworks like DORA, SPACE, and DevEx, and emphasize its focus on speed, effectiveness, quality, and impact. They explore why each m…
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Cosa centra l'AI con l'Omnicanalità? Lo spiega il Prof. G.Noci del Politecnico di Milano [BONUS TRACK]
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BONUS TRACK 𝗖𝗵𝗲 𝗰'𝗮𝘇𝘇𝗲𝗰𝗰𝗮 𝗹'𝗔𝗜 𝗰𝗼𝗻 𝗹'𝗼𝗺𝗻𝗶𝗰𝗵𝗮𝗻𝗻𝗲𝗹? Ci si mette la parola "intelligenza artificiale" perché è il trend del momento???? Fattelo spiegare dal Prof. Giuliano Noci PRODOTTO ≫ produzione ≫ transazione 𝗗𝗔𝗧𝗢 ≫ 𝗶𝗻𝘁𝗲𝗹𝗹𝗶𝗴𝗲𝗻𝘇𝗮 𝗮𝗿𝘁𝗶𝗳𝗶𝗰𝗶𝗮𝗹𝗲 ≫ 𝗲𝘀𝗽𝗲𝗿𝗶𝗲𝗻𝘇𝗮 L'intelligenza artificiale come nuovo sistema produttivo: il focus non è più sulla scala della …
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Enablement Unleashed with Federico Presicci | Interview
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45:07In this episode of The State of Sales Enablement, Coach K is joined by Federico Presicci, a prominent sales enablement leader and creator of insightful practitioner-led content in the enablement space. Federico shares his unique journey from arriving in the UK without speaking English to becoming a recognized voice in sales enablement. Together, th…
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GTM nel 2025: Buyer enablement ed AI. Con insights su ricerca Osservatori Omnichannel 2024
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30:24GTM & RevOps nel 2025. E' tutto un tema di AI o le aziende stanno vendendo ancora come nel 2015? Ultima puntata dell'anno e della stagione 3. Con gli insights dal Congresso Osservatori Omnichannel 2024 del Politecnico di Giovedi 28/11 Cosa è il buyer enablement? Perché il GTM è radicalmente diverso e passa per la capacità di risolvere l'indigestion…
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L'allarme dell'AI per l'Italia. Apertura Prof. Noci a Osservatori Omnichannel 2024 [BONUS TRACK]
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10:20BONUS TRACK L'AI azzererà il vantaggio competitivo costruito in un secolo dalle aziende italiane. Prof. Giuliano Noci @ Osservatori Digital Innovation Omnichannel Non servono commenti - Fallo girare 🪦 Italia Chiudiamo la terza stagione del podcast con il botto! Qui il link al video su Youtube: https://youtu.be/JFplo6GJQCE Fallo girare! Ci rivediamo…
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Cultural Assets with Lawrence Wayne O'Connor | Interview
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54:48In this episode of The State of Sales Enablement, your host Dannii Mathers is joined by Lawrence Wayne O'Connor, a sales enablement leader and advocate for leveraging culture to drive sales success. Based in the UK, Lawrence shares his unique journey into sales enablement, his perspectives on cultural assets, and how these can be harnessed to empow…
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GTM nel 2025: l'email marketing è morto? Linkedin Live 25.11.24
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24:09Non sono l'unico ad avere questo problema. Tutte le aziende hanno bisogno di lead. Ma l'email marketing outbound NON FUNZIONA PIU'! I buyers sono sempre più difficili da raggiungere I cicli di vendita sono imprevedibili La tecnologia continua a cambiare Quello che hai sempre fatto, funziona sempre meno. Capita anche a te? Ti racconto i numeri veri,…
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SPACE framework, PRs per engineer, AI research
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32:14In this episode, Brian Houck, Applied Scientist, Developer Productivity at Microsoft, covers SPACE, DORA, and some specific metrics the developer productivity research team is finding useful. The conversation starts by comparing DORA and SPACE. Brian explains why activity metrics were included in the SPACE framework, then dives into one metric in p…
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Troubleshooting Enablement with Sean Lane | Interview
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38:19In this episode of Troubleshooting Enablement, Devon McDermott, your host and EnableNerd, welcomes Sean Lane, RevOps expert, co-author of The Revenue Operations Manual, and host of The Operations Podcast. Sean is also a founding partner at Beacon GTM, where he helps early-stage companies optimize their go-to-market strategies. With over a decade of…
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Episode 01 - Amanda Whiteside - Building Companywide Credibility in Revenue Enablement
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38:58Amanda Whiteside is a trailblazer for Enablement at Freshworks and has made significant strides in transforming the field while championing female empowerment. She highlights the importance of building credibility for enablement to secure organizational support and stresses the need to align initiatives with business outcomes. Amanda also recognize…
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CTO buy-in, measuring sentiment, and customer focus
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58:04Click here to view the episode transcript. In this episode, Snowflake’s Gilad Turbahn, Head of Developer Productivity, and Amy Yuan, Director of Engineering, dive into how they elevated developer productivity to a top company priority. They discuss the pivotal role of Snowflake’s CTO, who personally invested over half his time to guide the initiati…
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Enhancing Adoption and Impact with an Agile Approach Featuring Sally Ladrach from SavATree
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37:54In this episode of The Enablement Edge, hosts Steve and Amber are joined by Sally Ladrach, Director of Enablement at SavATree, a full-service tree, shrub, and lawn care company with more than 100 locations across the US and Canada. The topic for today is how enablement teams can leverage agile methodologies found in product and marketing to enhance…
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Maximizing Tax Deductions for Business Growth: Insights on Section 179
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23:39In this episode of the Growth Enablement Madness podcast, host Jim Ward sits down with Craig Eaton, a CPA and founder of Eaton Advisory Group, to discuss the powerful tax-saving benefits of Section 179. As businesses look to invest in software, equipment, and other capital assets to support their growth, understanding how to leverage Section 179 ca…
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Strategies for Influence, Alignment, and Future Success from Shift 2024
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43:35A Seat at the Table? A Voice at the Table? Or Build Your Own Table? In this very special episode of The Enablement Edge, join Steve & Heather as they host a live panel discussion from Seismic Shift 2024 with panelists Victoria Sanchez, Micah Jacobson, and Eric Mingorance. Throughout their discussion, our experts share insights on how to strategical…
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Leveraging Fractional Services for Strategic Growth
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27:41In this episode, we sit down with Christi Cereghino and Rachel Durkot, the fractional CFO practice co-managers at BrainSell, to explore the power of fractional finance services. Christi and Rachel share their insights on the benefits of fractional services, the spectrum of offerings available, and the unique skill set required to excel in this role…
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Platform team challenges, realigning on DevEx, and change management
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34:21Click here to view the episode transcript. In this episode, Emanuel Mueller Ramos, Head of Developer Experience at Skyscanner, discusses the evolution of his team as they transitioned from focusing on frameworks and middleware to becoming a customer-centric, impact-driven organization. Emanuel details the strategies he used to gain stakeholder buy-…
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The 90 day WhatsApp strategy playbook
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22:45WhatsApp non è più solo messaging, è una data pipeline che abilita la transizione AI della tua azienda! Ecco la registrazione della preview online del secondo batch della WhatsApp Business School. Video Youtube con slides: https://youtu.be/mV2eit9brJM Vuoi avere accesso gratis al playbook The 90-day WhatsApp strategy? Iscriviti qui: https://www.lif…
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Strategic Enablement Alignment with Samantha McKenna | Interview
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32:43In this episode of The State of Sales Enablement, Coach K sits down with Samantha McKenna, founder of SamSales Consulting, to explore the evolving dynamics of sales enablement and leadership alignment. Samantha, a well-known expert in sales strategy and enablement, shares valuable insights into what makes enablement effective, how to measure its im…
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Unlocking Secrets for High-Stakes Product Launch Success with Ashton Williams from Salesforce
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37:28On this episode of The Enablement Edge, Steve and Amber are joined by Ashton Williams, Director of Slack Enablement at Salesforce. Ashton shares the success story of Slack AI and how her team led a momentous kickoff amidst strenuous circumstances. Faced with tight deadlines, executive transitions, and mounting pressure, Ashton shares how her team f…
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1172: Combining Human Intuition and AI for Sales Success [Special RevOps Podcast Episode]
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23:17Combining AI systems with human intuition can give your team a competitive advantage. This week, we're back with Tim Hudson, the new Chief Commercial Officer from TE Connectivity and former Global Vice President, Commercial Excellence at Honeywell. We dive into the fascinating world of conversational intelligence and AI, discussing how these techno…
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Behavioral Performance with Tina Teodorescu | Interview
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34:10In this episode of The State of Sales Enablement, Coach K welcomes Tina Teodorescu, a behavioral science expert and founder of Talent Edge Advisors. Tina shares her fascinating career journey, from her background in psychology and behavioral science to becoming a fractional Chief People Officer, advising small businesses on talent strategy and orga…
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1171: Running with the Data [Special RevOps Podcast Episode]
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24:09Data is great, but understanding how to use the data is even more important. Dana Therrien, Vice President & CRO Practice at Anaplan, joins Alastair and Howard this week to talk about how actioning your data can make you a better runner as well as a better sales professional. Follow the Host on LinkedIn: Howard Brown (CEO, Revenue.io) And our Speci…
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How Revenue Intelligence and AI Are Changing the Sales Game
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23:21In this episode, we sit down with Paul Black, CEO of sales-i, to explore how revenue intelligence is transforming the way companies drive growth. Paul shares insights into how the recent acquisition of sales-i by SugarCRM has positioned them as a key player in helping businesses scale. We delve into the challenges sales teams face in today’s market…
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Crafting a Winning Enablement Structure with Jen Bullock
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42:51In this episode of The Enablement Edge, Steve and Heather sit down with Jen Bullock, an expert in the field of enablement who has worked with industry giants like ADP, Motorola, TransUnion, and Forrester. The topic today is the art of crafting a winning enablement structure. Jen highlights the critical roles needed for success and how to strike the…
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Troubleshooting Enablement with Mike Kunkle | Interview
54:48
54:48
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54:48In this episode of Troubleshooting Enablement, Devon McDermott, your host and EnableNerd, welcomes Mike Kunkle, Vice President of Sales Effectiveness Services at SPARXiQ, author of The Building Blocks of Sales Enablement, and the mastermind behind the Sales Effectiveness Straight Talk newsletter. With decades of experience, Mike shares his views on…
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1170: Metrics Every Revenue Leader has to Focus on Right Now with Ray Rike (Part 2) [Special RevOps Podcast Episode]
22:08
22:08
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22:08An average company uses between 12-35 metrics and dozens of KPIs. But do they all work? In the second of a two-part series, Ray Rike, Founder and CEO of RevOps Squared, along with Howard and Alastair, lean into the modern metrics and KPIs that matter most in times of economic stress. We'll address vanity metrics vs. items that actually help us unde…
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ISEs3 Ep18 - Dale Dupree - Enabling A Sales Rebellion in Totality
49:20
49:20
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49:20WELCOME to ISEs3 Episode 18 where The Leader of The Rebellion Dale Dupree joins Erich Starrett in the OrchestrateSales.com studios in anticipation of the first ever face-to-face event of The Sales Rebellion - Totality. Dive into the world of sales, art, and rebellion as Dale shares his insights on disrupting the status quo to choose legendary and c…
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ISEs3 Ep17 Stu Heinecke – Enabling Growth and Meetings with ANYbody …in Totality
42:35
42:35
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42:35JOIN us for Episode 17 where, in anticipation of finally meeting each other face to face at The Sales Rebellion / Dale Dupree's inaugural Totality the following week, ISE Season 3 host Erich Starrett gets WAY into the W.E.E.D.S. with THE Irrepressibly Optimistic Stu Heinecke. Dive into the world of competitive advantages and growth strategies with …
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1169: Metrics Every Revenue Leader has to Focus on Right Now with Ray Rike (Part 1) [Special RevOps Podcast Episode]
30:26
30:26
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30:26An average company uses between 12-35 metrics and dozens of KPIs. But do they all work? In this two-part series, Ray Rike, Founder and CEO of RevOps Squared, along with Howard and Alastair, lean into the modern metrics and KPIs that matter most in times of economic stress. We'll address vanity metrics vs. items that actually help us understand the …
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1
1168: FOMO is Dead. What Now?? (Part 2) [Special RevOps Podcast Episode]
24:23
24:23
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24:23Join us for the second of a two-part conversation with world-renowned sales expert Brent Adamson, the co-author of The Challenger Sale and a Gartner alum, as we discuss what it means to sell on Customer Value Creation and how to win over "rational buyers". Follow the Host on LinkedIn: Howard Brown (CEO, Revenue.io) And our Special Guest: Brent Adam…
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Pragmatic Enablement with Cory Bray | Interview
25:53
25:53
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25:53In this episode of the State of Sales Enablement, Jonathan Kvarfordt, aka Coach K, sits down with Cory Bray, a prominent voice in the sales enablement space and co-founder of CoachCRM. Corey shares his candid thoughts on the current state of enablement, discussing its challenges, inefficiencies, and the need for a more streamlined approach. With ye…
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