Empowering Fertility: From Struggle to Support with The Fertility Resort Co-Founders Bryant Liggett and Erin Attaway

The Second Degree with Emily Merrell

In this episode of The Second Degree Podcast join Emily Merrell on an enlightening episode of the podcast where she sits down with Bryant Liggett and Erin Attaway to discuss their journey towards creating the Fertility Resort, an online community dedicated to supporting individuals navigating infertility and reproductive health challenges.

Bryant opens up about her personal struggles with recurrent pregnancy loss and long-term IVF treatments, which led her to envision a space where individuals like her could find support and resources. Erin, a specialist in acupuncture and Chinese medicine, shares how her path intersected with Bryant's, leading to the creation of this innovative platform.

The conversation delves into the challenges of marketing their own product, the importance of maintaining authenticity and humor, and the role of community support in the fertility journey. Bryant emphasizes the need for genuine understanding and acknowledgment from loved ones, rather than empty platitudes or unsolicited advice.

Together, Bryant and Erin share insights into the unique challenges and triumphs of building the Fertility Resort, while also offering valuable advice for supporting individuals experiencing infertility.

Tune in to this episode for a candid and insightful discussion on fertility, community support, and finding humor in the face of adversity.

What You'll Learn:

• Origins of the Fertility Resort: Learn how Bryant Liggett's journey through infertility, paired with Erin Attaway's expertise in acupuncture and Chinese medicine, led to the creation of the Fertility Resort, an online community providing evidence-based support for fertility challenges.
• Navigating Entrepreneurship: Dive into the challenges of marketing a deeply personal project, including overcoming perfectionism and learning to delegate tasks. Discover the balance between visionary thinking and practical implementation.
• Supporting Friends Through Infertility: Explore the dos and don'ts of supporting loved ones facing fertility struggles. From avoiding clichés like "just relax" to offering meaningful gestures like engaging in activities together, gain insights into providing genuine support.
• Adding Humor to Infertility: Find out how the Fertility Resort is breaking the taboo surrounding infertility with humor-infused greeting cards. Explore the power of levity in coping with challenging situations and fostering connection within the community.
• Holistic Fertility Support: Erin shares her journey from studying Chinese medicine to specializing in fertility support. Discover how her personal experience with pregnancy solidified her passion for helping others navigate their fertility journeys holistically.

To learn more about The Fertility Resort, visit their website www.thefertilityresort.com and follow on instagram at @thefertilityresort

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