Ajit Andhare on Content for the many Indias

The Filter Koffee Podcast

In this episode, Karthik speaks to Ajit Andhare, COO of Viacom18 Studios. Karthik and Ajit talk about his early days in Unilever and Juggernaut, the shift that he made in his career path, and how he built his journey on believing his convictions. They also talk about Ajit's journey as a producer and how he selected the content that caught the eye of the whole country, especially films and shows like Drishyam, Andhadhun, Roadies, Padmavat, Manjhi, etc. From a practicing engineer who dreamt of inventing a roti maker to a marketer, general manager, entrepreneur, show developer, and now leading a film studio making path-breaking films, his unusual journey makes for an interesting tale. All this and much more on this episode of The Filter Koffee Podcast.

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