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E346:🎙️HOW TO PROVE WHICH DIGITAL MARKETING SPEND IS WORKING - EVEN INSIDE WALLED GARDENS | JEFF GREENFIELD - PROVALYTICS | THE ECOMMERCE EDGE Podcast
Manage episode 406624819 series 2934255
A tartalmat a Jason Greenwood biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Jason Greenwood vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.
- Jeff (https://www.linkedin.com/in/jeffgreenfield) is the CEO of Provalytics - https://provalytics.com
- Provalytics® is a multi touch attribution & planning platform for a cookieless world
- The Provalytics methodology unifies all media including walled gardens, does not require the use of website tags, and only utilizes aggregated, non-personal marketing & conversion data
- In this episode, Jason & Jeff talk about the extreme changes that have come to the digital/omni marketing world over the last few years and how brands can counter this with smart, AI driven tech to ensure they are spending their marketing dollars as efficiently as possible
380 epizódok
Megosztás
Manage episode 406624819 series 2934255
A tartalmat a Jason Greenwood biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Jason Greenwood vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.
- Jeff (https://www.linkedin.com/in/jeffgreenfield) is the CEO of Provalytics - https://provalytics.com
- Provalytics® is a multi touch attribution & planning platform for a cookieless world
- The Provalytics methodology unifies all media including walled gardens, does not require the use of website tags, and only utilizes aggregated, non-personal marketing & conversion data
- In this episode, Jason & Jeff talk about the extreme changes that have come to the digital/omni marketing world over the last few years and how brands can counter this with smart, AI driven tech to ensure they are spending their marketing dollars as efficiently as possible
380 epizódok
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Hasonló a(z) THE ECOMMERCE EDGE Podcast with Jason Greenwood sorozathoz
The Moneycontrol Podcast is your daily source of business news, investment analysis and advice on stocks and the markets. Tune in to broaden your horizons with podcasts by journalists, experts and analysts giving you a head-start in the investment game.
…
continue reading
Outsource Acelerator Podcast, hosted by Derek Gallimore, explores business and outsourcing mastery. Inside-knowledge from the outsourcing capital of the world - Manila, Philippines.
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
Evan Davis hosts the business conversation show with insights from the people at the top.
…
continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
News and views on business and the world of personal finance. Plus the very latest from the financial markets around the globe
…
continue reading
The daily drama of money and work from the BBC.
…
continue reading
In each episode of "Goldman Sachs Exchanges," people from the firm share their insights on developments shaping industries, markets and the global economy.
…
continue reading
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Lépjen offline állapotba az Player FM alkalmazással!
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