The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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A tartalmat a Kelsey Kerslake biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Kelsey Kerslake vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.
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Episode 100: Mastering Organic Lead Generation with Reels, A Deep Dive into My Content Strategy
Manage episode 380848141 series 1248114
A tartalmat a Kelsey Kerslake biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Kelsey Kerslake vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.
Reach out to me on Instagram to chat about the episode or joining the Academy! http://www.instagram.com/kelseykerslake
Show notes:
- Kelsey's motivation to explore organic content marketing as a lead generation strategy.
- Transition from using paid ads to creating consistent content for lead generation.
- The impact of having more time and space in her business for marketing.
- The simplified business model allows for more focus on sales and marketing.
- The intention to lead by example and experiment with content marketing.
- Becoming addicted to creating and posting Reels on Instagram.
- The challenge of starting and building consistency with Reels.
- Embracing the mantra: "This is who I am now" to change her content creation habits.
- Breaking down the process of creating Reels into smaller steps.
- The importance of saving trending sounds and using them in Reels.
- The value of daily B-roll filming for content creation.
- Keeping a document with content ideas and client questions.
- Kelsey's five P formula for content marketing: Pro, Problem, Personality, Proof, and Possibility.
- The role of sales calls and the importance of nurturing potential clients.
- Kelsey's transparent view on the effectiveness of her Reels in driving sales.
- The lead generation process through Reels and nurturing potential clients.
- The impact of being camera-ready and showing up as your best self.
- Analyzing what works in Reels and experimenting with different elements.
- The goal of getting Reels in front of new people and understanding analytics.
105 epizódok
Manage episode 380848141 series 1248114
A tartalmat a Kelsey Kerslake biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Kelsey Kerslake vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.
Reach out to me on Instagram to chat about the episode or joining the Academy! http://www.instagram.com/kelseykerslake
Show notes:
- Kelsey's motivation to explore organic content marketing as a lead generation strategy.
- Transition from using paid ads to creating consistent content for lead generation.
- The impact of having more time and space in her business for marketing.
- The simplified business model allows for more focus on sales and marketing.
- The intention to lead by example and experiment with content marketing.
- Becoming addicted to creating and posting Reels on Instagram.
- The challenge of starting and building consistency with Reels.
- Embracing the mantra: "This is who I am now" to change her content creation habits.
- Breaking down the process of creating Reels into smaller steps.
- The importance of saving trending sounds and using them in Reels.
- The value of daily B-roll filming for content creation.
- Keeping a document with content ideas and client questions.
- Kelsey's five P formula for content marketing: Pro, Problem, Personality, Proof, and Possibility.
- The role of sales calls and the importance of nurturing potential clients.
- Kelsey's transparent view on the effectiveness of her Reels in driving sales.
- The lead generation process through Reels and nurturing potential clients.
- The impact of being camera-ready and showing up as your best self.
- Analyzing what works in Reels and experimenting with different elements.
- The goal of getting Reels in front of new people and understanding analytics.
105 epizódok
Minden epizód
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