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Language's Power: Sociology and Marketing Synergy
Manage episode 506900865 series 1523854
We examine the sociology of language, illustrating how speech patterns are interwoven with identity and societal power structures, serving as markers of belonging or exclusion. Finally, the text bridges these concepts, demonstrating the intersection of language and marketing by explaining how understanding sociolinguistics is vital for targeted, culturally sensitive, and persuasive marketing strategies that influence consumer behavior and brand perception.
74 epizódok
Manage episode 506900865 series 1523854
We examine the sociology of language, illustrating how speech patterns are interwoven with identity and societal power structures, serving as markers of belonging or exclusion. Finally, the text bridges these concepts, demonstrating the intersection of language and marketing by explaining how understanding sociolinguistics is vital for targeted, culturally sensitive, and persuasive marketing strategies that influence consumer behavior and brand perception.
74 epizódok
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