Steve Kazanjian
Manage episode 365813018 series 2979423
We have a marketing powerhouse in the bunker!
Steve Kazanjian is the former President and CEO of PROMAX - the global non-profit association for all of us in the creative marketing of television and video content biz.
But he's here with us today to specifically talk about the process of "personal branding" - because all smart marketers climbing up their corporate ladders know that to SUCCEED, you need to know WHO you are and WHAT you and ONLY you, bring to the table!
Plus, he'll share his views on how the role of entertainment marketing has evolved, where it's headed and what he thinks are the three biggest issues we all now face.
And in our "Finish That Sentence" segment, Steve demonstrates a hidden talent that is truly "unique!"
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