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It's The AI GTM Engineer Era ft. Alex Aouad
Manage episode 514215337 series 3688229
A tartalmat a Saurav Gupta biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Saurav Gupta vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.
In today's episode, we sit and talk to Alex from Launchyfi about the emerging role of go-to-market engineers and how they're reshaping B2B sales for startups.
We dive deep into Alex's journey from failed first startup to Chief Revenue Officer at age 20, and how those experiences led him to build Launchyfi, first as a fractional GTM engineering agency, now evolving into an AI-powered platform. Alex explains why the sales tech stack exploded from 100 tools in 2020 to 16,000 today, creating the need for GTM engineers who can select and orchestrate the right tools for each company's unique situation. He shares a compelling case study of taking a client from 1-2 demos per month per SDR to one demo per day by completely rebuilding their stack three times. We discuss why AI SDRs aren't enough, the vision for AI GTM engineers that could democratize access to $180K+ expertise, and Alex's controversial take on why existing sales tools adding AI features is like putting a better engine in a horse carriage.
Enjoy 🙂
(00:00) Introduction to Outbound Wizards
(00:24) What Launchyfi Does and Business Model
(01:42) The Rise of Go-To-Market Engineering
(03:17) Why Traditional Agencies Don't Scale
(04:33) The Future: AI GTM Engineers vs AI SDRs
(05:10) Target Customer Segments and ICP
(06:21) Client Success Story: From 1-2 to 30+ Demos Monthly
(08:10) Systems Thinking: Building Self-Running Engines
(09:54) Alex's Entrepreneurial Journey
(10:19) First Startup: Nightclub Management Platform
(11:25) Lessons from Co-Founder Misalignment
(11:56) Joining Serenity GPT as SDR to CRO
(13:19) Birth of Launchyfi Agency
(14:21) Why Proven Experience Beats Age
(15:01) The Future Roadmap and Clay Killer Ambitions
(16:39) Where to Find Alex and Launchyfi
🔗 CONNECT WITH ALEX
🔗 CONNECT WITH SAURAV
💻 Website
👥 LinkedIn
📧 Email - [email protected]
🙏 LEAVE A REVIEW If you enjoyed listening to the podcast, we'd love for you to leave a 5-star review on Apple Podcasts to help others discover the show :)
👋🏼 GET IN TOUCH You can also reach out with any feedback, ideas or thoughts about the lessons you've learned from the episodes.
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