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Marketing Operations with Brian Swanick
Manage episode 316937616 series 3300901
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A lot of operations pros are proud generalists—people who wear a lot of hats, and like it like that. But these days, more and more startups are seeing the value in hiring operations pros for specific teams.
These specialists have created whole fields for marketing ops, design ops, product ops... the list goes on!
Today, we're drilling down into arguably the most popular of these new specialties—marketing ops—with a marketing ops specialist who's been working independently in the field for years.
Show Notes
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