Streamline Social Media for Better Engagement with Bryony Jackson |EP246

Mindset & Action

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What if you could streamline your business and achieve your first six-figure year without the usual stress and overwhelm? On this episode of Mindset & Action, we're joined by marketing expert Bryony Jackson, who reveals her secrets to simplifying marketing strategies. With a 25-year career in pharmaceutical marketing, Bryony's journey from a high-pressure corporate environment to empowering small business owners is nothing short of inspiring. Learn how to create a stress-free, successful business environment by adopting her straightforward marketing tips and the benefits of working from home.
Do you find social media marketing daunting and exhausting? Bryony sheds light on the crucial differences between marketing and selling, and why both verbal and non-verbal communication matter in your strategy. By focusing on just two social media platforms that resonate with your ideal clients, you can avoid burnout and enhance your engagement. Bryony shares her preferences for platforms like Facebook, Instagram, and LinkedIn, offering practical advice on how to choose the ones you're most comfortable with.
Finally, explore the significance of tracking metrics in achieving marketing success. Bryony emphasises the importance of setting clear objectives and regularly monitoring key metrics like sales, testimonials, and social media engagement to guide your efforts. Plus, get a glimpse into Bryony's personal life as she discusses her favourite book, her go-to snack, and the importance of well-being. Don't miss out on her actionable freebie to streamline your social media processes and tips on where to connect with her online.

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Edited and produced by Donna Eade
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Fejezetek

1. Streamlining Your Business With Marketing (00:00:00)

2. Simplifying Social Media Marketing Strategies (00:07:58)

3. Tracking Metrics for Marketing Success (00:19:25)

4. The Power of Books and Snacks (00:29:48)