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Generative AI in Sales: Rethinking Prospecting Strategies
Manage episode 381489825 series 2815223
A tartalmat a Sarah Reed biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Sarah Reed vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.
As businesses strive to stay competitive in an ever-evolving digital landscape, the integration of AI has become increasingly crucial in driving sales success. Generative AI, a subset of AI that focuses on creating new and original content, is poised to play a pivotal role in transforming how sales professionals engage with their prospects.
During this episode of the Growth Enablement Madness podcast, our host, Jim Ward, chats with John Barrows, industry thought leader and author of the Amazon bestseller “I Want to Be in Sales When I Grow Up.” The pair uncover the power of generative AI in sales and examine how it can revolutionize prospecting strategies. From personalized messaging and intelligent lead scoring to automated content creation and dynamic customer profiling, generative AI can redefine the art of persuasion in sales. Tune in to learn about:
- AI and machine learning's impact on sales in the next 5-10 years.
- Key AI-powered tools/technologies that will impact sales teams and processes.
- The influence of generative AI on prospecting strategies.
- Utilizing AI to manage sales pipelines.
- Ethical considerations in AI sales implementation and ensuring responsible practices.
RELATED LINKS
- Follow John here!
- Learn more about James’ work here.
- Check out our other episodes!
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