Shipping side projects in 2-2-2 Easy Steps - Jordi Bruin

Going Indie with Antoine van der Lee

In the premiere episode of the Going Indie Podcast, host Antoine dives deep with seasoned indie developer Jordi Bruin.

They explore the intricacies of managing and updating multiple apps, fast-paced development strategies, and transitioning from industry analyst to indie developer. The conversation highlights leveraging new APIs for inspiration and balancing personal and professional projects. Jordi also shares his unique '2-2-2 methodology' for app creation, tips on building a personal audience, staying motivated, and embracing the indie lifestyle.

This episode is sponsored by superwall.com: Quickly build & test paywalls without shipping updates.

Ready to turn your passion into independence? Follow Antoine's course, "From Side Project to Going Indie", at going-indie.com.

• (00:00) - New APIs and Inspiration
• (00:17) - Introduction to the Going Indie Podcast
• (00:49) - Meet Jordi Bruin: Indie Developer
• (01:18) - Jordi's Journey to Development
• (02:24) - From Agency to Indie: The Transition
• (04:27) - Early Projects and Learning Curves
• (07:59) - Going Full-Time Indie
• (12:55) - Mac Utility Apps and Quick Success
• (13:41) - The Notch App and Press Attention
• (16:42) - SuperWall Sponsorship
• (17:40) - Leveraging New APIs for Innovation
• (30:20) - The 2-2-2 Methodology
• (33:28) - The Two-Week Release Strategy
• (34:33) - Prioritizing Core Features
• (35:27) - Leveraging Past Projects
• (36:14) - Iterative Development and Feedback
• (39:16) - The Bakery App Success Story
• (43:11) - Maintaining and Updating Apps
• (53:53) - Building an Audience and Marketing
• (01:04:55) - Tips for Aspiring Indie Developers

Click here to watch a video of this episode.
New episodes drop on the first Monday of every month.