Customer Success Conversations Podcast 36 - Customer Success Outcomes

Customer Success Conversations Podcasts

Adam is joined by Sue Nabeth Moore and Jason Noble to discuss a joint collaborative project - Customer Success Outcomes (CSO). Almost every organisation with a Customer Success function focuses their teams’ efforts on higher-paying customers, providing them with a "high touch", heavily customised service. For lesser-paying customers, there is little (if any) outreach due to a lack of time and resources or difficulty in designing scalable and cost-effective engagement models. The ultimate outcome for these long-tail customer segments is reduced adoption, lower satisfaction rates and higher churn. CSO enables companies to remedy this issue by quickly and effectively extending their human coverage model beyond "high touch" and help clients of all sizes and revenues to achieve maximum ROI. CSO provides high calibre, outsourced "virtual CSMs" who can work directly with your clients and help them increase their overall value of using your solution.