#26A: [Interview] Business integrity with Erich Krauss, owner of Victory Belt Publishing

Build a Badass Business with Diane Sanfilippo

Topics:1. Introducing Erich Krauss [2:34]2. Transitioning to paleo publisher [8:11]3. Focusing on the client [16:46]4. Hustle and grind [25:02]

Erich Krauss is the owner and President of Victory Belt Publishing, but his position in life wasn't always on top. He started with modest aspirations to be a writer, and did become one, only not in the genre he expected sa first. His dream to be a writer led him down a path to learning the ins and outs of the publishing industry, which, to his surprise, wasn't quite what he expected. When Erich discovered that, in the majority of cases, authors barely makes any money from the sales of a book (and that the books are often edited and changed to not be exactly as the author wanted or intended) he decided to take matters into his own hands to start a company with different values - focused on the authors. His story is inspiring and motivating as Victory Belt has become the #1 Paleo publisher there is today. The company is also the publisher with the highest ratio of New York Times bestsellers - often with multiple books on the list at once, crushing the competition.

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