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Steve Brown believes you, the entrepreneur, are the invisible hero of today’s economy. You fight hard to create value for your customers and provide jobs for over half of the American workforce. As an entrepreneur himself, Steve knows what you face today as you fight to grow your business. That’s why, on The ROI Online Podcast, he introduces you to forward-thinking business leaders you can enjoy meeting. As you listen to these fun conversations, you’ll realize you’re not alone. Many of your ...
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Teaching Hard History

Learning for Justice

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What we don’t know about American history hurts us all. Teaching Hard History begins with the long legacy of slavery and reaches through Reconstruction, Jim Crow, and the civil rights movement into the present day. Brought to you by Learning for Justice (formerly Teaching Tolerance) and hosted by Dr. Hasan Kwame Jeffries and Dr. Bethany Jay, Teaching Hard History brings us the lessons we should have learned in school through the voices of scholars and educators. It’s great advice for teacher ...
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show series
 
Running an agency has many hurdles, right? Luckily, there are many tools out there to help with that. In this episode of the ROI Online Podcast, we sat down with Chase Buckner, the Marketing and Sales Director of HighLevel, to learn how agencies and marketers can thrive with a simple all-in-one sales and marketing platform. Chase Buckner started in…
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Are you constantly looking for new marketing strategies that elevate your business? A mastermind is a brilliant way to go about it. In this episode of the ROI Online Podcast, we sat down with CEO & entrepreneur R.T. Custer to learn how to develop a mastermind, how to maximize its impact, and how to use it to grow your business. R.T. is the Co-Found…
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Congressman Hakeem Jeffries represents New York’s 8th congressional district. Our final episode this season takes us to the U.S. House of Representatives for a conversation between Rep. Jeffries and his brother, our host, Dr. Hasan Jeffries, to discuss the lingering effects of the Jim Crow era—including voter access, prison and policing reform and …
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After emancipation, aspects of the legal system were reshaped to maintain control of Black lives and labor. Historian Robert T. Chase outlines the evolution of convict leasing in the prison system. And Historian Brandon T. Jett explores the commercial factors behind the transition from extra-legal lynchings to police enforcement of the color line. …
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From concertos to operas, Black composers captured the changes and challenges facing African Americans during Jim Crow. Renowned classical pianist Laura Downes is bringing new appreciation to the works of artists like Florence Price and Scott Joplin. In our final installment of Music Reconstructed, Downes discusses how we can hear the complicated h…
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When we consider the trauma of white supremacy during the Jim Crow era—what writer Ralph Ellison describes as “the brutal experience”—it’s important to understand the resilience and joy that sustained Black communities. We can experience that all through the “near-comic, near-tragic lyricism” of the blues. In part 3 of this series, acclaimed musici…
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Black political ideologies in the early 20th century evolved against a backdrop of derogatory stereotypes and racial terrorism. Starting with Marcus Garvey and the Universal Negro Improvement Agency, historian Minkah Makalani contextualizes an era of Black intellectualism. From common goals of racial unity to fierce debates over methods, he shows h…
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From ranches to railroads, learn about the often unrecognized role that African Americans played in the range cattle industry, as Pullman porters and in law enforcement. In part two of this special series, Grammy Award-winner Dom Flemons takes us on a musical exploration of the American West after emancipation. “The American Songster” joins histori…
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This nation has a long history of exploiting Black Americans in the name of medicine. A practice which began with the Founding Fathers using individual enslaved persons for gruesome experimentation evolved into state-sanctioned injustices such as the Tuskegee Syphilis Study, among others. Award-winning author, historian Deirdre Cooper Owens details…
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This is a special four-part series where historian Charles L. Hughes introduces us to musicians who are exploring the sounds, songs and stories of the Jim Crow era. In this installment, Jazz pianist Jason Moran discusses his acclaimed musical celebration of a man he calls “Big Bang of Jazz,” bandleader, arranger and composer James Reese Europe. Dur…
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During the Harlem Renaissance, more Black artists than ever before were asking key questions about the role of art in society. Oftentimes the Harlem Renaissance is misconstrued as a discrete moment in American history–not as the next iteration of a thriving Black artistic tradition that it was. Literature scholar Julie Buckner Armstrong urges educa…
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In the United States, Black athletes have had to contend with two sets of rules: those of the game and those of a racist society. While they dealt with 20th century realities of breaking the color line and the politics of respectability, Black fans, educational institutions, and the Black press were building sporting congregations with their own we…
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Opportunities created by the New Deal were often denied to African Americans. And that legacy of exclusion to jobs, loans and services can be seen today in federal programs and policies as well as systemic inequities in housing, education, health and the accumulation of wealth. Historian Jill Watts examines the complicated history of the New Deal, …
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How can you truly know you’re delivering the best and most relevant content? This is an often asked question by entrepreneurs and luckily we have something that can help you grow your business. In this episode of the ROI Online Podcast, SEO Specialist and co-founder of Surfer Michał Suski explains how to merge content strategy, creation, and optimi…
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U.S. involvement in world wars and the domestic Black freedom struggle shaped one another. By emphasizing the diverse stories of servicemen and women, historian Adriane Lentz-Smith situates Black soldiers as agents of American empire who were simultaneously building their own institutions at home. While white elected officials worked to systemicall…
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Historian Tera Hunter describes Black institution-building post-slavery and throughout the Jim Crow era, illustrating how Black workers reorganized labor to their advantage, despite virulent white resistance. During the same period, historically black colleges and universities (HBCUs) produced future leaders while cultivating resistance to white su…
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Want to publish content on a regular basis without adding more work to your plate or more employees to your team? In today’s world, content is a necessity, but creating it regularly can be a headache. Luckily, it’s actually not that hard to create content people will love. In this episode of the ROI Online Podcast, CEO Kate Bradley Chernis explains…
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Naming the 1921 Tulsa massacre a “race riot” is inaccurate. Historian David Krugler urges listeners to call this and other violent attacks what they were: premeditated attempts at ethnic cleansing. Decades before, African Americans moved North in record numbers during the Great Migration. Krugler delves into connections between diaspora and violenc…
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Black American experiences during Jim Crow were deeply affected by the ever-present threat of lynching and other forms of racist violence. Historian Kidada Williams amplifies perspectives from Black families, telling stories of lynching victims obscured by white newspapers. She and Kellie Carter Jackson urge educators to confront the role of this v…
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The Lost Cause narrative would have us believe that Confederate monuments have always been celebrated, but people have protested them since they started going up. Historian Karen Cox unpacks how the United Daughters of the Confederacy used propaganda to dominate generations of teachings about the Civil War through textbooks, legislation, and popula…
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Just months after the Civil War ended, former Confederates had regained political footholds in Washington, D.C. In her overview of Reconstruction, Kate Masur notes how—in the face of evolving, post-slavery white supremacy—Black people claimed their citizenship and began building institutions of their own. Ahmad Ward then takes us to 1860s Mitchelvi…
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Historian Ed Baptist provides context on the creation and enforcement of a U.S. racial binary that endures today, as well as Black resistance as a force for political change. And Aisha White urges educators to ask themselves, “What did you learn about race when you were younger?” before they engage with children. She argues that self-reflection and…
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People from all corners of public life are telling teachers to stop discussions about race and racism in the classroom, but keeping the truth of the world from students simply doesn’t work. English teacher Matthew Kay urges educators to create brave spaces instead. He provides examples of classroom strategies for engaging with students at the inter…
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This season, we’re examining the century between the Civil War and the modern civil rights movement to understand how systemic racism and slavery persisted and evolved after emancipation—and how Black Americans still developed strong institutions during this time. Co-hosts Hasan Kwame Jeffries and Bethany Jay discuss how students need to grasp this…
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In 2015, Coach Steve Bandura loaded the Anderson Monarchs, a little league baseball team from Philadelphia, onto a 1947 Flxible Clipper Bus for a barnstorming tour back in time. Bandura and the players recount lessons learned while visiting historic civil rights sites, meeting veteran activists and playing baseball along the way. And historian Derr…
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The digital age has made it easier for people to do just about anything, but that also means the purchasing journey is more difficult than ever before. An overload of high-quality content can slow down or derail a decision entirely if buyers cannot make sense of what they're seeing. In this episode of the ROI Online Podcast, CEO and founder Lenwood…
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Would you like to impact your customer’s lives and make more money in the process? You need a compelling story for your business or brand. In this Feature Friday episode of the ROI Online Podcast, Steve talks with business and finance consultant Rob Te Braake about how you can make better decisions when it comes to your business, what most CEOs ove…
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Do you have a toxic relationship with your business? Does it affect your personal life too? In this episode of the ROI Online Podcast, author, consultant and business owner Josh Patrick talks all about his latest book, having a functional relationship with your business, and how to create extraordinary value with your company and your life. Josh ha…
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Would you like to impact your customer’s lives and make more money in the process? You need a compelling story for your business or brand. In this Feature Friday episode of the ROI Online Podcast, Steve talks with Michael Hauge, author, story expert, and coach about how to impact and inspire your audience, what makes a story worth telling, where to…
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Would you like to scale your business practically on autopilot? What you need is a clear roadmap to achieve your ultimate vision. In this episode of the ROI Online Podcast, global business coach, business owner, and author, Robert Clinkenbeard talks about why personal growth is so important to grow your business, how you can better define your visi…
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Is your company struggling with getting a consistent message across to your employees, prospects, and investors? Having everyone on the same page can really change the game for your brand. In this Feature Friday episode of the ROI Online Podcast, Steve talks with Jason Seiden, consultant and chief of BRNSTRM about helping businesses find the right …
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Building a brand without focusing on your marketing fundamentals is like building a house without the proper foundation—a recipe for disaster. In this episode of the ROI Online Podcast, business owner and marketing expert, Tim Fitzpatrick talks about developing and growing businesses, simplifying marketing, and implementing the right plan for your …
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We all love a good story, don’t we? It’s a way to connect as human beings and make emotional bonds. In this Feature Friday episode of the ROI Online Podcast, Steve talks with Rob Stenberg, Story Seeker and author about the importance of storytelling, all the benefits it can bring to your business, and how to do it right. Rob is a keynote speaker, a…
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Have you considered using Pinterest to grow your business? The power of Pinterest is in the platform's ability to reach people long before they know what they want—get your ideas out there early and you’ll become part of their planning! In this episode of the ROI Online Podcast, Pinterest product specialist and marketing manager, Alisa Meredith sha…
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Today more than ever consumers, investors, and even business owners find themselves asking how their company can make the world a better place. In this Feature Friday episode of the ROI Online Podcast, Steve talks with Chip Walker, brand strategist and author about why it’s so important for brands to have a purpose and use movement thinking to crea…
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When you look at failure not as a death sentence, but as an invitation to learn, failure becomes a powerful asset for your business. Use your mistakes to drive yourself forward, not only will your mistakes be temporary, but they’ll push you forward. In this episode of the ROI Online Podcast, business mentor and author Lloyd Brown talks about learni…
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While you might not get away with watching tv or YouTube videos at work, it’s often easier to listen to a podcast in your spare time. That’s why podcasts and other audio content are becoming so popular—and why you should take advantage of this growth and think about creating a podcast yourself. In this Feature Friday episode of the ROI Online Podca…
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Have you ever felt like a hamster on a wheel? Constantly spinning and spinning, but not getting anywhere? As the CEO of your business, there are only so many hours in a day and you need to focus on what's most important: growing your revenue and increasing conversions. In this episode of the ROI Online Podcast, marketing expert and founder of Deadl…
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Does your business have the proper answering service? Nowadays people shop and do basically everything online so you better make sure your online customer service is really good for your business to excel. On this Feature Friday episode of the ROI Online Podcast, Steve talks with Maddy Martin, VP of Marketing at Smith.ai about answering services an…
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The civil rights movement offers critical context for understanding the systemic police violence, voter suppression efforts, ‘law and order’ rhetoric and criminalization of activism we see today. It also helps us understand the strategies activists use to fight these injustices. Historians Shannon King and Nishani Frazier explain how they use 21st-…
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How can your business maintain vital human connection with your clients when you’re already stretched thin? In this episode of the ROI Online Podcast, Founder of TextChat Eric Kades talks about Chatbots and AI and how they relate to conversational interfaces–whether it’s customer support, service, or sales. Eric is an entrepreneur, he’s the founder…
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Is it worth it to have your own business? Do you have what it takes to be an entrepreneur? On this Feature Friday episode of the ROI Online Podcast, Steve talks with entrepreneur and author Gino Wickman about what it takes to be an entrepreneur, how to find your true passion, and what the benefits are of owning your business. Gino has been an entre…
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It’s not always easy to excel in sales—even more so if you don’t have the right management team for it. In this episode of the ROI Online Podcast, sales coach, mentor and entrepreneur Joe Paranteau talks about ways you can stand out in sales, how to manage your sales activity, and how to be and/or recognize a good sales manager. Joe is a leading au…
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The history of the Black Panther Party for Self-Defense can help us understand the transition from civil rights to Black Power, as well as contemporary issues like mass incarceration. From the Ten-Point Platform to survival programs, historian Robyn C. Spencer outlines key aspects of the party’s revolutionary ideology, grassroots activism and commu…
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Humans make decisions based on emotions, so what better way to provoke emotion than with images? On this Feature Friday episode of the ROI Online Podcast, Steve talks with Creative Strategist Megan Giles about the importance of design and its impact on your business’s marketing. Megan is the graphic designer at ROI Online and founder of MG Graphics…
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Have you poured tons of money into your website only to have people come to your site without making a purchase? In this episode of the ROI Online Podcast, CEO Kurt Philip talks about how he helps online businesses convert more customers from their existing website visitors. Kurt is the Founder and CEO at Convertica, which takes conversion rate opt…
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Do you struggle to clarify your brand, message, or strategy? Being a business owner can be tough, but a clear understanding of what you do makes it easier to get the work done. On this Feature Friday episode of the ROI Online Podcast, Steve talks with Project Manager James Timberlake about how he helps entrepreneurs navigate the rollercoaster of ha…
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Are you looking to buy, sell or grow your business? In this episode of the ROI Online Podcast, CEO and author Michelle Seiler Tucker talks about the foundations you need to build a sustainable, scalable, and saleable asset. Michelle has over 20 years of professional experience and over thousands of businesses bought and sold, she is the CEO & found…
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Historian Clarence Lang joins us for a conversation about Malcolm X. We discuss his commitment to Black pride and self-determination and his rejection of the white gaze and the myth of American exceptionalism. Learn how teaching about the life and works of Malcolm X can illuminate the universe of possibilities of the civil rights movement—and the d…
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Are you trying to grow your business but getting nowhere fast? Maybe an SBA Loan can be what you need to get to the next level. On this Feature Friday episode of the ROI Online Podcast, Steve talks with entrepreneur Joshua Kim about SBA loans, what they are and why they can help you grow your business. Joshua is the founder of 7a Accelerator—where …
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