Trevor Crump and Mark Goldhardt bring you quick marketing and entrepreneurial tips, tricks, and trends for DTC business owners, entrepreneurs, and marketers. These are lessons they've learned through the years of being right in the thick of scaling dozens of businesses. Whether you have an established business looking to grow, just starting your business journey, or trying to become a digital marketer, this marketing podcast will not let you down.
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Conversations with industry experts, tech leaders and masters in e-commerce that reveal the secrets of their success, and the most important lessons they learned while creating an impact with their business.
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The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands
Mike Gelb
The Consumer VC takes a look into early-stage consumer investing and venture capital. If you are interested in learning about consumer trends, have a b2c business and interested in learning about the fundraising process at the early stage, you have come to the right place. Mike interviews some of the top venture capitalists in the world that focus on B2C and consumer type companies or have a deep track record investing in these categories such as marketplaces, SaaS, social, CPG and non-tech ...
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Podcast by Bennett Clark & Alex Acuff
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Here’s how to startup. Even when the world goes topsy-turvy. From one home office to another, Zendesk leaders chat with founders, CEOs, and makers on their startup journey. There’s rule-flipping, new dogma and recycling failure into growth. Plus, why customer experience is at the heart of success, as told by people who know unpredictability inside out. (That seems pretty helpful right now.)
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How do we do this customer experience thing anyway? Join award-winning customer experience (CX) expert Jeannie Walters as she answers real questions from overwhelmed leaders! Let's turn ideas into ACTION! From company culture to employee experience (EX) to customer service, Jeannie wants to help you demystify the process for enriching the customer experience. With over 20 years investigating the best and worst in CX, this international keynote speaker has heard it all... and now she's here t ...
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We’ve been doing Software Development and Architecture work for a while at Snowpal, and currently have several B2B and B2C products in production. In this podcast, we’ll share our experiences on a regular basis to help you & your teams build great software. The topics covered in this podcast will include Product Management, Project Management, Architecture, Development, Deployment, Security, Release Management, Sales, Marketing, Advertising, and just about everything else an ambitious, fast ...
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Let’s talk through the future of brand manufacturing in the digital age. Welcome to Unpacking the Digital Shelf. For more commerce content for all brands CPG & beyond, visit us at www.digitalshelfinstitute.org
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Enter the realm where creativity and analytics converge, giving rise to a cutting-edge webcast, ’Marketing: Art and Science.’ This isn’t your typical business discourse; it’s an exploration of the fusion of artistry and science that defines modern marketing. Hosted by Lisa Martin, this captivating show features conversations with the industry’s top-tier CMOs and SVPs of B2B and B2C Marketing that explore customer conversion, revenue growth and innovative marketing strategies. Join Lisa as sh ...
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Learn to sell anything to anyone! Who is your avatar? You know what you're selling, but what is your customer buying? Hint... it may not be what you think! I'll share tips and insights from my years of selling to B2B and B2C clients. So welcome to the Podcast! And, find out more about my online courses at: https://www.salescraft.training
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Customer service, done right, can be your company’s single, biggest, competitive advantage. Join Customer Service Authority and best-selling author, John DiJulius, as he interviews leaders who are revolutionizing their industries. Hear their successes, and sometimes failures, that built best practices for exceeding expectations and gaining market share. Plus learn how these practices can be applied to your B2B or B2C business. Each episode provides CEOs, CXOs, COOs, CMOs, CHROs and other cus ...
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The Top Secrets of Marketing & Sales podcast provides tips on how to increase sales, improve profit margins and grow your business. Each week, we address issues related to important topics like targeting your ideal prospects, fine-tuning your messaging, attracting the clients you need, monetizing social media, the MVPs of Marketing and Sales and much more. From mindset to marketing and prospecting to podcasting, the Top Secrets podcast helps B2B and B2C entrepreneurs, professionals and sales ...
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The Content Brief is a unique content marketing podcast that blends profound insights in a focused, engaging narrative. Instead of a traditional interview podcast, The Content Brief takes the best and most impactful moments from a more extended conversation and infuses them with music, sound effects and pop culture drops. A chime signals key takeaways throughout each episode, culminating in a concise summary at the end, ensuring you leave with actionable insights. Content Innovator Scott Mur ...
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B2B influencer marketing feels like the Wild West right now. The code isn't cracked, and success strategies are elusive. However, in B2C, influencer marketing is a revenue powerhouse—repeatable, scalable, and impactful. Through this podcast, we'll dissect influencer marketing campaigns and programs, forge lasting partnerships that foster audience trust, and glean insights from top leaders and influencers in the field. Whether you're crafting your inaugural influencer marketing initiative or ...
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Welcome to "Relentless Goal Achievers," the podcast that fuels your inner fire and propels you toward purposeful living. Every week, we invite you to join us on a journey that celebrates the extraordinary power of having a goal—one that transcends mere aspirations and becomes the cornerstone of your existence. Join us as we embark on a journey into the heart of goal setting, exploring the psychology, science, and real-life stories behind its transformative power. But this podcast isn't just ...
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The StrategyCast podcast explores the nature of what it means to be at the helm of marketing decisions. Every episode is crafted to make people think, to spark some “aha!” moments, and to illustrate just how important a truly integrated marketing strategy and a solid, inspired brand presence are to success and longevity. Your host, Lori Jones, is the President & CEO of Avocet Communications, and she has over 30 years of integrated marketing experience. Lori has interviewed over 400 top busin ...
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Welcome to "Do This, NOT That!" - your ultimate destination for mastering marketing insights. Join us as we dive deep into the world of marketing, unlocking powerful strategies and game-changing tactics that will revolutionize your approach. Our podcast offers actionable takeaways and practical advice to supercharge your marketing game. Explore the power of decision-making, the art of nurturing contacts, and the influence of loss aversion in marketing. Discover how anchoring and positive psy ...
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Welcome to the Mobile User Acquisition Show, in which we talk about how to use mobile user acquisition strategies to grow your app quickly and capital-efficiently. Each episode includes strategies, tips and pointers from the leading edge of mobile user acquisition that can help you unlock tremendous growth for your app.The Mobile User Acquisition Show is produced by the team at RocketShip HQ. With 8 figure UA spends managed and over 10,000 ads produced, we deliver profitable growth for break ...
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Welcome to the Unofficial Salesforce Commerce Cloud Podcast. We created this Podcast to give everyone access to each other to share ideas and help one another. It also offers members a place to discuss, listen and watch Salesforce B2C Commerce Cloud in a free and open environment.
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Thought leadership from one of North America’s top ecommerce development agencies. Laura's the girl. Derek's the guy.
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B2B & B2C eCommerce insights, tips, success stories and fails. Where you can learn from OUR experience and become an eCommerce expert. In this podcast Andrew Rogencamp shares his wealth of B2B & B2C business experience to take you on an eCommerce adventure. Each month, you’ll hear from industry experts and meet people just like you – looking to take their business to new heights online. We’d love to hear from you! Connect with Andrew Rogencamp on LinkedIn, or email andrew.rogencamp@commercev ...
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Startup, Product, Growth, Sales & Strategy Insights for Entrepreneurs.
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Micro models https leasing, lending, crediting C2C, B2C, B2B & H2H sites
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One idea every week to help you build stronger relationships with your customers and increase your sales.
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Every episode we talk to founders and leaders at some of the most exciting DTC brands in the world. We discuss their vision, how they launched, and how they are growing their brand.
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Business & Digital Transformation, Leadership, Innovation and Customer Experience. It's not about B2B or B2C business - we are in a HUMAN to HUMAN environment. Don't waste your time looking for latest insights, best practices, methods, ... I bring them to you. I personally select the best thought leaders, experts, specialists and friends to give you, episode after episode, everything you need to smartly play in your job and in your life. More information: www.cxgoalkeeper.com/podcast About G ...
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The weekly podcast for retail sales professionals. You'll get useful tips to increase your commissions, and motivation to keep you inspired.
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The Uncensored CMO was created to explore the good, the bad and quite frankly downright ugly truth about marketing theory & practice.
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Zip Logistics is a company that helps you navigate the logistics of business shipping, transportation and inventory management. They believe their mission-critical to both B2B & B2C cargo movement within an industry space so they have developed an automated system which includes everything from sourcing products/suppliers all the way down your customer service experience with them!
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Juan Pablo Berroeta is a Digital Marketing Professional, Since 2010 developing Growth strategies for B2C, B2B, and E-commerce Businesses.
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Welcome to Mission Control presented by RocketCart. Mission Control is for the passionate, in-the-weeds C-suite entrepreneur looking to supercharge their growth and strategy. Join hosts Dave and Alex as they sit down with top marketing and business professionals to provide brands with actionable tactics to scale their business and navigate their growth to the upper echelons of eCommerce domination.
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We are 4 people in each corner of the DISC personality spectrum who want to help you make selling easier and more successful by improving communication, learning a little psychology, and finding the fun in sales!
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A Broad array of topics in the technology space Informative, relevant, and engaging. Without the self-serving narrative. We aim to share industry best practices, drive awareness, and discuss what thought leaders share. Companies or manufacturers often only focus on their area of interest, which is short-sighted, limiting, and siloed. Our diversity and partner network offers substantial, informative value. Similar challenges and growth aspirations exist in the b2b and b2c space. This podcast ...
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Patrick Campbell (Founder, CEO, ProfitWell) and Michael Klett (Co-Founder, CTO, Chargify) get together to demystify and deconstruct RevOps with insight from industry leaders who are pioneering the field. Join them on the RevOps mission as they float down the San Antonio River consuming craft beers and conducting exclusive interviews to lay the foundation for RevOps success.
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Market With Me Quikly is a podcast to inform, educate and assist B2C marketers in doing their jobs just a little bit better. Presented by Quikly, a marketing technology that leverages psychology to help your brand cut through the noise and motivate consumers in fun, turnkey ways.
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On the "Making it to Market" podcast, we discuss everything about brand inception and product/service creation through to commercialization. Industry experts and business owners are invited to share their insights and best practices related to business planning, legal and regulatory considerations, manufacturing, supply chain, marketing, merchandising, B2B buyer methodology and B2C consumer psychology.
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A growth marketing podcast to enable entrepreneurs and marketers to grow their business by leveraging online marketing. In this podcast, we will be covering every aspect of B2B & B2C marketing to help you understand things and grow your business by leveraging the best tools & tactics.
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EngageCast is a one-of-its-kind podcast series that brings to light riveting growth stories powered by WebEngage. Every episode features a conversation with top growth and marketing practitioners and entrepreneurs in the B2C space. Our stories cover the true essence of growth marketing, user engagement and retention, customer experience, entrepreneurship and a lot more.
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This is Tailwind Marketing podcast, where we talk to other B2B marketing leaders and agency executives about how to grow our businesses profitably.
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Whether you're an architect, developer, GC, installer, or business owner... if you work in B2B / B2C in the construction & building materials industry, we want to tell the world about what YOU do, what YOU'RE passionate about, and hear about #YourProjects. Every week, join us at AL13 to learn best practices, gain valuable insights, and hear from the experts in the B2B building materials industry. Listen to conversations from estimators, real estate agents, "starchitects," trade show hosts, a ...
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We feature the brightest minds in B2B sales and marketing, sharing secrets to driving greater volume, velocity and conversion of sales pipelines in any industry. We cover the entire pipeline– demand generation, lead management, sales effectiveness, technology and more– all focused on helping you find, manage and win more business.
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Bringing everything Dubai, UAE, and everything in between to you is Medialinks Podcast Majlis. We’re keeping you informed about what’s hot and what’s not in this part of the world! Discover more about tourism, fashion, B2B and B2C businesses, government regulations, hospitality, and events here. Discover what’s happening in Dubai from some of the city’s most prominent people. Don’t miss any relevant news or events by subscribing now. You can listen via Spotify, Apple Podcasts, or Google Podc ...
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As Marketers – B2B, B2C, Enterprise, SMB – we can’t help being somewhat overwhelmed by just how much is going on in MarTech! Make sense of Marketing Technology & Digital Marketing headlines with the Talking Stack experts - David Raab, Anand Thaker & handpicked Guests - and host Chitra Iyer. We promise practical connections between the Big News & your life as a marketer. It’s 20 minutes of honest, educative, thought-provoking - and often entertaining - discussion about all the latest in Digit ...
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Akash Chaudhary is a Performance-driven Google Certified Marketing Professional with a successful track record of Delivering 3.5billion INR business in the last 12 years for B2B & B2C groups. Please keep in touch to learn free of cost that I've learned from Industry Experts.
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Knotch brings marketers to the mic for conversations about tying digital, demand and growth marketing efforts to business outcomes and ROI. In Pros & Content, we sit down with marketing leaders to dive deep into their content journey to understand how they use audience journey strategy and metrics to accelerate business growth. In our Data-Driven Marketing Leader series, Anda Gansca, CEO and Co-Founder of Knotch, interviews influential CMOs about the intersection of data and content. Learn m ...
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Being a product leader is not for the meek. Join Hope Gurion, product leader coach at Fearless Product, as she interviews experienced product leaders in B2B & B2C, start-up, growth and mature companies. In each episode she asks for 5 perspectives on how product leaders handle a tough responsibility of the role. If you're a new product leader, or just want to hear how other product leaders fearlessly tackle the challenges you're facing, this is the podcast for you.
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Welcome to the C-Suite Sales & Marketing Perspectives podcast, a resource of the latest updates and insights in B2B growth strategies. Join us as we engage with CMOs, CEOs, and CROs at the forefront of innovation. Discover how these experts push boundaries, experiment with new approaches, and successfully implement cutting-edge strategies. Stay informed and ahead in the ever-evolving landscape of B2B sales and marketing with this show.
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Welcome to "2x4x2 Leadership Framework” Interview series - This Vlog and podcast delves into the minds of influential leaders across industries to uncover the secrets of their success and the lessons they've learned on their leadership journey. In each episode, we sit down with seasoned executives, entrepreneurs, and thought leaders to explore the strategies, challenges, and insights that have shaped their leadership philosophy. Biz Esteem is a business development consulting services firm i ...
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We're here to share knowledge & experience in the field of digital advertising. Once a week, we'll release an episode about topics such as programmatic advertising, AdTech & paid media (PPC, performance marketing, etc.). Whether you're in marketing or advertising, an intern or a CMO, practice branding or user acquisition, this podcast is for you; you'll get to discover new technologies, companies, practices, and people. Join us in our attempt to build a community; In an effort to make each o ...
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The Future of Gaming: Game Economies, New Business Models, Gamification, Blockchain Technology & AI Innovation with Brian Cho, Co-Founder of Patron
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In this episode with Brian Cho, co-founder and general partner at Patron, we explore the intricacies of the gaming world's future. From the complexities of cross-currency games to the delicate balance of control and user flexibility within game economies, Brian offers his invaluable perspective. We delve into the sustainability of centralized model…
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Bridging B2B and B2C Marketing With Ben Ryan
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Ben Ryan is the Marketing Manager at Transact Campus, which simplifies campus payments and commerce for higher education institutions, offering products ranging from mobile ordering to NFC wallets. Focused on marketing directly to students, faculty, and parents, Ben brings a fresh perspective to B2B and B2B marketing with a solid grasp of both worl…
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Ep. 188 - What’s Up THIS WEEK ==> NASA Wants to HIRE YOU? 👻 Halloween for B2B and B2C already? BENNIFER is Not Over! I repeat NOT OVER🫠
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In this episode of Do This, Not That, host Jay Schwedelson discusses current marketing trends, innovative promotional campaigns, and provides tips for leveraging Halloween in marketing strategies. He also touches on NASA's influencer program and shares some celebrity gossip. ================================================================= Best Mom…
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Turning Fear into Fuel: Mastering Business and Life Challenges
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Takeaways: - Enjoyment fuels achievement, not just hard work. - Testing business hypotheses quickly is crucial for success. - Fear should not hold you back from making decisions. - Prioritize moments over milestones for a fulfilling life. - Decision-making is a skill that can be improved. - You can achieve more with the skills you already have. - C…
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Product Management: Problems and Solutions (feat. Christoph Steinlehner)
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In this episode, Christoph Steinlehner discusses the challenges faced by product managers, including endless discussion cycles and the importance of visual communication. He emphasizes the need for effective meetings, collaboration between product managers and developers, and the role of prototyping and user feedback in product development. Chris…
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The Impact of Generative AI at UiPath - Marketing Art and Science
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Art & Science, CMO Advisor Lisa Martin talks with the EMEA CMO of UiPath, Evanna Kearins. Tune in to hear Evanna share how she leveraged her journalism background to excel in B2B marketing, what the blend of artistry and science in UiPath marketing looks like and delivers, and how the MarTech stack is influencing the UiPath brand.…
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How Marketing Led the Brand and Cultural Transformation of a 30-Year-Old Business - Marketing Art and Science - EP11
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OSI Digital VP of Marketing Karen Dosanjh joins CMO Advisor and host Lisa Martin on this episode of "Marketing: Art & Science." Karen, who was recently honored as one of BC Business magazine's "Women of the Year" in the entrepreneurial leader category, shares how MarTech, communications, and relationships helped her transform OSI Consulting into OS…
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Ep. 195- NEW! 5 SUBJECT LINE TESTS you have NEVER TRIED!🥣SOUR PATCH KID CEREAL? Selling Sunset-GOOD or BAD?? - Jay’s SCOOP
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In this episode of "Do This, Not That," host Jay Schwedelson shares five effective subject line tests for email marketing that are currently working well for both business and consumer marketers. He also busts some myths about email subject lines and provides actionable tips for marketers to improve their open rates. ===============================…
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Ep. 194 -🔍 SEO Pitfalls to AVOID! #1 Escape Room Company in U.S. MARKETING LEADER: Teddy Cheek from The Escape Game!
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In this episode, host Jay Schwedelson interviews Teddy Cheek, a marketing leader at The Escape Game, about effective SEO strategies and practices. They dive into common SEO pitfalls, the importance of optimizing website performance, and insights from a recent Google algorithm leak. Teddy also shares his journey from being a musician to leading mark…
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How Data and Storytelling Impacts All of Sales, Brand and Marketing
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This week's show is entitled, "How Data and Storytelling Impacts All of Sales, Brand and Marketing" and my guest is Mark Nardone, CMO at PAN. Tune in to Learn: How storytelling differentiates brands, builds trust, and creates emotional connections with customers in B2B Why companies are reinvesting in storytelling to foster deeper engagement and gr…
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Agency Life and Marketing Leadership With Inga Finneke
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Inga Finneke is the Marketing Director at Codal, which specializes in cutting-edge, data-driven strategies and solutions for enterprise brands and technology providers. With over a decade of experience in event management, branding, product marketing, and PR, Inga has a track record of designing strategic marketing programs and spearheading initiat…
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How to Create Emails That Your Audience Wants to Read (with Ed Forteau)
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Cisco Talos Intelligence estimates that 150 billion emails sent globally are spam. Even marketers get a lot of spam! So, if you're a marketer, how do you create emails that stand out from the spam, make connections, generate responses and develop long-term customer relationships? Business consultant and author Ed Forteau helps service providers, en…
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AI Orchestration & Automation (feat. Andrew Brooks)
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In this episode, Krish Palaniappan interviews Andrew Brooks, co-founder of contextual.io, an AI orchestration platform. The episode includes a live demonstration of the platform, showcasing its features, user interface, and capabilities for integrating AI solutions into business processes. They discuss the functionalities and features of Cont…
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[~$100M Raised] Transforming Talent Assessment: Co-founder and CEO Tigran Sloyan on Building CodeSignal
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Welcome to the latest episode of Sit Down Startup! Today, host Adam O'Donnell sits down with Tigran Sloyan, an MIT alumnus and the co-founder and CEO of CodeSignal, to discuss his remarkable journey to the forefront of innovation. Uncover the invaluable insights Tigran gained about resilience, adaptability, and the necessity of continuous product e…
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Ep. 193 - SECRET reason you are getting UNSUBSCRIBES!📞 I avoid my friends 🫠 Ask Us ANYTHING
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In this episode of Do This, Not That, host Jay Schwedelson tackles two questions from listeners in his "Ask Us Anything" segment. He offers insights on email marketing challenges and shares his personal approach to staying in touch with friends. ================================================================= Best Moments: (01:15) In-N-Out Burger …
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Finding Product Market Fit (feat. Daniel Mawdsley)
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In this conversation, Daniel Mawdsley, founder of Skill Society, discusses the innovative approach his company is taking to revolutionize the hiring process through AI-driven assessments. He emphasizes the importance of identifying real problems in the market, understanding product-market fit, and the significance of creating a minimum viable p…
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An innovation masterclass; how Mauro Porcini created a culture of innovation at Pepsi
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In this episode, we're talking about one of my favourite subjects; innovation. And who better to talk about it with than Mauro Porcini, who's the Chief Design Officer at PepsiCo, who is also the author of “The Human Side of Innovation”. We talk about what it takes to make innovation that succeeds, and importantly, what characteristics of people can…
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CMOs: How to Achieve Success by Thinking Like an Investment Banker
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💡 Mariana Cogan, CMO at Hexagon Manufacturing Intelligence, dives deep into her philosophy of achieving marketing success by thinking like an investment banker. She discusses strategic alignment with sales, maximizing the quality of leads, and her human-to-human (H2H) marketing approach. She also highlights innovative tools to boost sales efficienc…
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Learning from Failure in Business
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David: When we talk about learning from failure, it doesn’t just have to be our failures. We can learn from the failures of others. Jay: Oh yeah. David: We can learn from the failures of our friends, our family, our parents, our children. We can learn from any type of failure that we meet along the way. And when we do that, when we learn from other…
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Insights from Overwhelming Data
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What if your customer data could be the key to transforming your business? Join Jeannie Walters as we explore ways to turn overwhelming data into actionable insights. This episode starts with examining your approach to customer data, setting clear objectives like improving customer retention to make your data analysis meaningful and targeted. We ta…
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Ep. 192 - What’s Up THIS WEEK ==> AD Costs RISING? B2B on WEEKENDS?🦛MOO DENG! + Season 2 PERFECT COUPLE? 🔥
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In this episode of What's Up This Week from the Do This, Not That podcast, host Jay Schwedelson discusses current trends and news in marketing, business, and pop culture. ================================================================= Best Moments: (00:28) Rise in digital ad costs due to the upcoming presidential election (02:02) Increased weeken…
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Building a Hybrid Influencer and Advisor Program for B2B SaaS with Natalie Marcotullio | Ep 29
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In this episode of Stop the Scroll, host Brianna Doe interviews Natalie Marcotullio from Novatic about building and managing a hybrid influencer and advisor program for B2B SaaS companies. ========================================= Best Moments: (00:34) Introduction of guest Natalie Marcotullio and her role at Novatic (01:30) Overview of Novatic's h…
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RevOps Strategy Essentials with Rhys Williams of Domestique
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This episode centers on how early-stage companies can strategize from a blank slate, align sales and marketing, and seamlessly implement RevOps. Learn the art of creating a demand council, overcoming common barriers, and adopting a strategic mindset toward revenue operations. Plus, discover the impact of data and consistent processes on scaling you…
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EP. 101 Trump vs. Harris: The Political Marketing Smackdown
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Is fear or hope the ultimate tool in marketing? We reflect on our own experience of dropping a podcast episode, spotlighting the crucial lesson of recognizing and steering clear of sunk cost bias. Then, we shift gears to the rollercoaster world of reality TV. Our conversation turns to Hulu's "Secret Life of Mormon Wives," a show that smartly piggyb…
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Business Agility & its role in the modern world (feat. Ivan Gekht)
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In this engaging conversation, Krish Palaniappan and Ivan Gekht delve into the concept of business agility and its significance in the modern world. They explore the differences between business agility and agile software development, the importance of mindset, and the challenges of implementing agile practices in teams. Ivan shares insights on…
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The CMO’s Most Unexpected Growth Strategy
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💡 Stephanie Bunnell, SVP of Marketing at Aki Technologies, shares valuable insights into the innovative world of unexpected growth strategies, revealing the intricate connections between business practices, brand perception, and overall company success. Her expertise illuminates how a brand is significantly influenced by the perceptions and voices …
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Defensive Selling Strategies at Amazon, with Martin Heubel, founder of Amazon consultancy Consulterce
36:32
36:32
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36:32
It was Jeff Bezos who first said “your margin is my opportunity”, and the Andy Jassy regime continues that strategy as Amazon continuously adjusts vendor terms to maximize profitability and win the price war. Amazon consultancy Consulterce and our friends at Stratably recently teamed up on a survey of brands about their Amazon relationship. Martin …
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SPECIAL LIMITED SERIES: ===> Do ALGORITHMS Matter? and Airport Food? 🚽 <=== | BATHROOM Break #22 (COLLAB: The Marketing Millennials + Do This, Not That)
13:19
13:19
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13:19
In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson discuss marketing strategies, algorithm changes, and travel habits. They share insights on adapting to platform updates and finding trends in the digital marketing landscape. ================================================================= Best Moments: (00:31) Discussi…
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Aligning the Entire Executive Team Behind Your ICP
27:18
27:18
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27:18
💡 Rhiannon Staples, CMO of GWI, highlights the critical need to align the executive team around the Ideal Customer Profile (ICP). She emphasizes the value of using data to define the ICP and ensuring that this alignment spreads across all business functions. She also discusses how marketers play a key role in improving the customer journey and crea…
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Brand Love: Why It Matters and How to Grow It
33:52
33:52
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33:52
In this episode of the CX Goalkeeper Podcast, Gregorio Uglioni dives deep into the world of brand love with Professor Aaron Ahuvia, a leading expert in the field. If you're curious about how emotional connections with brands are formed and why they matter for your business, this episode is a must-listen. Discover the science behind brand love, top …
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Ep. 191 - FORGET EVERYTHING YOU KNOW! 🧠 AI Trigger Words - WHAT are they and what does it mean??? 📺 NEW SHOWS coming out!! Soooo good! - Jay’s SCOOP
11:22
11:22
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11:22
In this episode of Do This, Not That, host Jay Schwedelson discusses the emerging concept of AI trigger words in email marketing and their potential impact on email prioritization in inboxes. He also touches on upcoming TV shows and promotes the Guru Conference. ================================================================= Best Moments: (00:40)…
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Ep. 190- DAVE GERHARDT: Founder Exit 5 [The #1 community for B2B marketers!] How to build a THRIVING online COMMUNITY! 👨💻
32:07
32:07
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32:07
In this episode, host Jay Schwedelson interviews Dave Gerhardt, founder of exitfive, about how to build thriving online communities and manage the balance between entrepreneurship and personal life. ================================================================= Best Moments: (00:40) A look into Dave’s professional journey, from Drift to Privy, a…
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65. How Digital Innovation Changed the Landscape for Manufacturers and Distributors | Tom Gale, CEO of MDM
36:53
36:53
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36:53
Tom Gale, MDM’s lead researcher and industry analyst for more than 25 years on independent distribution channel trends, consolidation, technology and competitive landscape, and the current CEO of MDM, is our guest this week. He joins host, Karthik Chidambaram, CEO of DCKAP, on this special Chicago episode of the Driven by DCKAP podcast to discuss t…
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iOS 18: New Feature Review (feat. Varun Palaniappan)
1:38:15
1:38:15
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1:38:15
In this episode, Krish and Varun discuss the new features of iOS 18, focusing on customization options for the home screen and lock screen, enhancements to the torch app, a revamped control center, improvements in the photos app, and new functionalities in the calculator and notes apps. They provide insights into how these features enhance user e…
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Sales Strategies that Unleash the Power of AI
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20:42
This week's show is entitled, "Sales Strategies that Unleash the Power of AI" and my guest is Jeb Blount, CEO of Sales Gravy, Inc and the co-author of a new, best-selling book: "The AI Edge" Tune in to: Discover how AI is revolutionizing B2B marketing and sales. Learn why AI-generated emails could harm your brand. Find out how to leverage AI for sm…
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Chief Revolution Officer John DiJulius sits down with David Rendall, an author, leadership expert, speaker, podcaster, husband, father of three girls, ultramarathon and Ironman athlete, and the highest-rated speaker at the 2023 Customer Service Revolution conference. Learn · What the Freak Factor really means · Why our school systems don’t always r…
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Ep. 189 - NEW DATA: What is BEST TIME to Send EMAIL? 😳 Starbucks dude loses it! ☕️Ask Us ANYTHING
11:47
11:47
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11:47
In this episode of Do This, Not That, host Jay Schwedelson tackles two questions in the "Ask Us Anything" segment, providing insights on email marketing and sharing a personal anecdote about Starbucks. ================================================================= Best Moments: (01:09) Work-related question from Becky in Minneapolis (02:27) Myth…
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David Droga on fearless creativity, founding Droga5 and becoming CEO of Accenture Song
1:04:51
1:04:51
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1:04:51
Today I'm speaking with one of the most awarded creatives on the planet, David Droga, founder of iconic agency Droga5, and now CEO of Accenture Song, one of the largest creative groups in the world. Described by David himself as "therapy", this conversation spans topics from his start as life as a copywriter, how he created some of the most creativ…
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Are You Investing in Yourself?
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12:30
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12:30
Investing in yourself isn’t always easy. It is a matter of finding the time to make these investments in ourselves and to say, “okay, if I can’t go to a cabin for a week, what can I do? When can I do this?” David: Hi, and welcome back. In today’s episode, co host Jay McFarlane and I will be discussing investing in yourself. Welcome back, Jay. Jay: …
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First 100 Days as a CX Leader
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15:12
Do you want to make a lasting impact in your first 100 days as a customer experience leader? Discover how to navigate your new role effectively with actionable insights from Jeannie Walters in this episode of the Experience Action Podcast. Hear strategies to help you understand your organization's unique CX landscape, from identifying quick wins to…
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How a Influencer-Led GTM Strategy Builds Stronger Connections Between Brands and Their Audience w/ Nick Bennett | Ep 28
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36:19
In this episode, host Brianna Doe interviews Nick Bennett, founder of Tack, a marketing and media firm, to discuss the growing role of B2B influencer marketing, the creator economy, and the future of brand-influencer partnerships. ========================================= Best Moments: (01:22) How people-first go-to-market (GTM) strategies tie into…
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An Entrepreneurial Approach to IT Marketing with Clay Tuten
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43:07
Clay Tuten is the CMO at KeyMark, a leading business process automation software provider for major enterprises. With 27 years in the creative and marketing field, Clay has a diverse background, encompassing sports, apparel, construction, events, and technology through both digital and traditional marketing avenues. Recognized for his entrepreneuri…
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Using AI to Redefine Your Branding Strategy with Jennifer Clemente of D-Wave Quantum
35:53
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35:53
In this episode, we reveal the key to creating a supportive and innovative culture for successful AI adoption. You'll learn how to select the best tools and establish a council for effective oversight. We’ll also provide valuable insights into leveraging AI for customer analysis, content creation, and strategic projects. Discover how ethical AI pra…
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Starting a Startup: What does it take? (feat. Josh Sanabria)
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40:40
In this episode, Krish Palaniappan interviews Josh Sanabria, CEO of Go Architect, discussing the journey of starting a startup. They explore the challenges entrepreneurs face, the importance of patience, effective prospecting strategies, and the significance of building a supportive community. Josh shares insights on narrowing down target audienc…
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To Operationalize AI, Take the Blue Pill and Enter the MAITRIX, with Chris Perry and Oskar Kaszubski, Co-Founders of firstmovr
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42:10
We are definitely in test and learn mode in AI, and many organizations are struggling with how to structure and focus their experiments to move past the hype towards impact. Well, struggle no longer! Or, at least, struggle less, thanks to the learned minds at firstmovr, who have taken the fruits of their AI strategy engagements with their clients a…
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SPECIAL LIMITED SERIES: ===> You're a FAILURE! Turn FAILURE into Success! AND sharing food with other people at restaurants? 🚽 <=== | BATHROOM Break #21 (COLLAB: The Marketing Millennials + Do This, Not ...
12:40
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12:40
In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson discuss the importance of failure in marketing and business, sharing personal experiences and insights on how to learn from mistakes and pivot towards success. ================================================================= Best Moments: (01:23) Jay discusses the value…
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Shaping the Future: AI and Innovation at MoveXM
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24:57
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24:57
In this episode of the CX Goalkeeper Podcast, we dive into the future of customer experience with Holger von Seherr-Thoss, CEO at MoveXM. We discuss the game-changing impact of AI in customer experience management, the delicate balance between hyper-personalization and privacy, and the essential strategies for fostering a customer-centric culture i…
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Entrepreneurship with a Nomadic Lifestyle (feat. Austin Reed)
1:02:08
1:02:08
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1:02:08
In this episode, Austin Reed shares his experiences as a digital nomad and entrepreneur, discussing the challenges and rewards of balancing work and travel. He delves into the dynamics of remote work, the importance of flexibility, and the technical challenges faced by distributed teams. The conversation also covers API development, cultural diff…
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