Ep 129: From LinkedIn to Penguin Random House with Gigi Robinson

Write the Damn Book Already

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What started as sharing her story online about living with chronic illness turned into a book deal with Penguin Random House. In this episode, Gigi Robinson shares how she leveraged consistency, relationships, and a clear vision to go from content creator to published author.

Here’s what we get into:

• Why she chose to write A Kid’s Book About Chronic Illness (and how it ended up getting picked up by Penguin/DK).
• The ridiculously simple promo strategy Gigi swears by: bring the book everywhere and make it part of the conversation.
• Why she went the children’s book route to make a heavy topic more digestible.
• Her take on promotion as storytelling, not selling.
• How she filters advice from all the "experts” while staying aligned with her bigger vision.

✍️ You've Been Thinking About This Book Forever. So let's start writing (for real this time).

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Write the Damn Book Already is a weekly podcast featuring interviews with authors as well as updates and insights on writing craft and the publishing industry.
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Email the show: elizabeth [at] elizabethlyons [dot] com
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Fejezetek

1. Ep 129: From LinkedIn to Penguin Random House with Gigi Robinson (00:00:00)

2. How a Book on Chronic Illness Began (00:01:52)

3. From Kids Co to Penguin Publishing (00:07:37)

4. The Manifestation of a Publishing Dream (00:11:34)

5. Simple Book Promotion Strategies (00:16:25)

6. Brand Deals and Strategic Partnerships (00:21:08)

7. Why a Children's Book Format Works (00:29:13)

8. Managing Noise and Staying Focused (00:34:09)