Artwork

A tartalmat a Rhona Pierce: Talent Attraction & Content Strategist & Purple Acorn, Rhona Pierce: Talent Attraction, Content Strategist, and Purple Acorn biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Rhona Pierce: Talent Attraction & Content Strategist & Purple Acorn, Rhona Pierce: Talent Attraction, Content Strategist, and Purple Acorn vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.
Player FM - Podcast alkalmazás
Lépjen offline állapotba az Player FM alkalmazással!

How to Pay Employee Advocates and Content Creators Fairly with Heather Bussing

38:04
 
Megosztás
 

Manage episode 504606172 series 3567826
A tartalmat a Rhona Pierce: Talent Attraction & Content Strategist & Purple Acorn, Rhona Pierce: Talent Attraction, Content Strategist, and Purple Acorn biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Rhona Pierce: Talent Attraction & Content Strategist & Purple Acorn, Rhona Pierce: Talent Attraction, Content Strategist, and Purple Acorn vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.

What happens when employee advocacy moves beyond “posting on LinkedIn” and into creating full-blown branded content? Should those employees be paid like influencers?

In this episode of Workfluencer, employment lawyer and creator Heather Bussing joins Rhona to explore how companies can compensate employee-creators fairly and compliantly.

We dig into:

  • Why paying employees for branded content builds trust and authenticity

  • How to classify and compensate employee-creators without missteps

  • Overtime, equity, and ownership issues every HR team should consider

  • Lessons from influencer contracts employees can adapt

  • How HR and marketing can protect employees and unlock brand value

If you’re an HR leader, TA pro, employer brand manager, or corporate content creator, this episode will help you champion employee advocacy programs the right way.

RESOURCES MENTIONED

CONNECT WITH US:

Don't forget to leave us a 5-star Review ⭐️⭐️⭐️⭐️⭐️

💜 Leave a review on Apple Podcasts ⁠https://podcasts.apple.com/us/podcast/workfluencer/id1740429498⁠

🟢 Leave a rating on Spotify ⁠https://open.spotify.com/show/4R6bJ4JZpqOlFdYelWwsBr⁠

Workfluencer, employee advocacy programs, employee ambassadors, employee generated content, EGC, paying employees for content, HR compliance, influencer contracts, content ownership law, work for hire, internal influencer program, Heather Bussing interview

Learn more about your ad choices. Visit megaphone.fm/adchoices

  continue reading

59 epizódok

Artwork
iconMegosztás
 
Manage episode 504606172 series 3567826
A tartalmat a Rhona Pierce: Talent Attraction & Content Strategist & Purple Acorn, Rhona Pierce: Talent Attraction, Content Strategist, and Purple Acorn biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Rhona Pierce: Talent Attraction & Content Strategist & Purple Acorn, Rhona Pierce: Talent Attraction, Content Strategist, and Purple Acorn vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.

What happens when employee advocacy moves beyond “posting on LinkedIn” and into creating full-blown branded content? Should those employees be paid like influencers?

In this episode of Workfluencer, employment lawyer and creator Heather Bussing joins Rhona to explore how companies can compensate employee-creators fairly and compliantly.

We dig into:

  • Why paying employees for branded content builds trust and authenticity

  • How to classify and compensate employee-creators without missteps

  • Overtime, equity, and ownership issues every HR team should consider

  • Lessons from influencer contracts employees can adapt

  • How HR and marketing can protect employees and unlock brand value

If you’re an HR leader, TA pro, employer brand manager, or corporate content creator, this episode will help you champion employee advocacy programs the right way.

RESOURCES MENTIONED

CONNECT WITH US:

Don't forget to leave us a 5-star Review ⭐️⭐️⭐️⭐️⭐️

💜 Leave a review on Apple Podcasts ⁠https://podcasts.apple.com/us/podcast/workfluencer/id1740429498⁠

🟢 Leave a rating on Spotify ⁠https://open.spotify.com/show/4R6bJ4JZpqOlFdYelWwsBr⁠

Workfluencer, employee advocacy programs, employee ambassadors, employee generated content, EGC, paying employees for content, HR compliance, influencer contracts, content ownership law, work for hire, internal influencer program, Heather Bussing interview

Learn more about your ad choices. Visit megaphone.fm/adchoices

  continue reading

59 epizódok

Minden epizód

×
 
Loading …

Üdvözlünk a Player FM-nél!

A Player FM lejátszó az internetet böngészi a kiváló minőségű podcastok után, hogy ön élvezhesse azokat. Ez a legjobb podcast-alkalmazás, Androidon, iPhone-on és a weben is működik. Jelentkezzen be az feliratkozások szinkronizálásához az eszközök között.

 

Gyors referencia kézikönyv

Hallgassa ezt a műsort, miközben felfedezi
Lejátszás