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#37 Feel, Felt, and Found Technique
Manage episode 443219040 series 3553345
A tartalmat a Commonwealth Partners biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Commonwealth Partners vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.
- The Feel, Felt, Found technique is a classic sales approach for connecting with people
- It involves three steps:
- Feel: Acknowledge someone's concern
- Felt: Explain that you and others have felt the same
- Found: Share how to solve or fix the issue
- Example on rising crime:
- Feel: Understand their concern about safety
- Felt: Many families share the same frustration
- Found: Propose solutions like locking up repeat offenders and enforcing all laws
- Example on inflation:
- Feel: Acknowledge rising costs of groceries and bills
- Felt: Empathize with voters' struggles
- Found: Propose state-level solutions like expanding energy production
- Benefits of the technique:
- Shows empathy
- Provides social proof
- Reframes conversation from concerns to solutions
- The technique can be used even when you don't have a direct solution to show understanding and agreement
For more tips on using the Feel, Felt, Found technique in your campaign, please take a look at the one-page PDF included here.
Winning Edge gives you the tools you need to lead and influence in the political and policy arenas. Every other week, Winning Edge releases short (approximately 5-minute) spots—or “snacks”—focused on one of four areas: fundraising, media, policy, or persuasion.
For more, visit our website: www.thecommonwealthpartners.com
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