108. The Journey, Not the Destination: John Golden on Authentic Leadership and Self-Awareness
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In this episode of What’s the Point?, Bill Ellis welcomes John Golden—strategist, podcaster, martial arts practitioner, and Chief Strategy & Marketing Officer at Pipeliner CRM. John’s story stretches from growing up in Ireland to building a career in the U.S. that blends sales leadership, publishing, and purpose-driven business.
Through their conversation, John emphasizes why embracing the journey matters more than obsessing over the destination. He shares how self-awareness, core values, and non-negotiables can guide decisions, why comparison is a trap, and how authenticity is the only way to lead effectively.
From his 1,600+ podcast interviews to his decades in sales, John also shares powerful lessons about preparation, humility, and what it means to leave a lasting legacy. This is a rich, thought-provoking dialogue about human nature, leadership, and living with intentionality.
🗝️ Key Takeaways- Embrace the Journey: Success isn’t about an overnight win—it’s about learning from every step, even the missteps.
- Self-Awareness First: Before chasing goals, know your strengths, triggers, and true fit
- Non-Negotiables Matter: Having clear values helps avoid distractions and wasted effort
- Preparation Wins in Sales: Top performers always do their homework—it’s the ultimate respect for the client
- Authentic Leadership: True leaders model values, act with humility, and elevate others without pretending leadership is just “being nice”
- Legacy Over Noise: The real point is the impact you leave on those closest to you, not chasing global applause .
LINKS:
Connect with Bill:
- [email protected]
- www.brandingpillars.com
- www.brandingforresults.com
- IG - @wcellis
- Facebook - @CoachBillEllis
- LinkedIn - linkedin.com/in/wcellis
- Book: Women Who Won
CONTACT INFO:
- Name: John Golden
- Email: [email protected]
- Website: https://www.pipelinersales.com/
- SOCIAL MEDIA:
- YouTube: https://www.youtube.com/c/SalesPOP
- X: https://twitter.com/RealSalesPOP
- X: @JohnGoldenFRR
- LinkedIn: https://www.linkedin.com/in/johngolden/
- Sales POP! Podcast: https://podcasts.apple.com/us/podcast/sales-pop-podcasts/id1455305326
Quick Episode Summary:
- 00:00 – Meet John Golden: strategist, podcaster, and sales leader
- 02:00 – From Ireland to San Diego: why embracing the journey matters
- 06:30 – Self-awareness and core values as the foundation of clarity
- 10:30 – Building your list of non-negotiables
- 14:00 – Podcasting lessons: consistency, purpose, and value over vanity
- 18:30 – Human nature insights: what the Maasai warriors can teach us about silence and observation
- 24:00 – Martial arts lessons: humility, competing with yourself, and long-term discipline
- 30:00 – Why comparison is destructive in life and sales
- 33:00 – The power of preparation: a cautionary sales story
- 38:00 – Debunking myths: salespeople are made, not born
- 40:00 – Purpose-driven leadership beyond metrics
- 46:00 – Flaws, scars, and the beauty of imperfection
- 48:00 – John’s answer to “What’s the Point?”
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