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Marla Sofer on Trust and Data in Finance
Manage episode 434408435 series 3578292
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Ever wondered how financial services could better serve their customers by truly understanding their needs and values? This week, Marla Sofer, the visionary founder and CEO of Knomee, joins “The Weekly Fintape.” With experience at JP Morgan, BlackRock, and Microsoft, Marla shares insights on transforming the industry.
Marla addresses financial stress, especially among women, and how the industry can shift from pushing products to creating personalized solutions. She discusses data ownership and trust-building, emphasizing the need for high-quality data from clients.
Discover the concept of self-sovereign identity and its impact on financial health. Marla explains how Knomee empowers consumers with data control and the importance of niche marketing. Learn how Knomee’s user-verified data is revolutionizing financial products and services.
Tune in to learn more about the future of financial services.
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