))
E96: Storytelling to Sell with Kayla Dean
Manage episode 410139372 series 2771832
A tartalmat a Katie and Roxy - The Wedding Business Hub and Roxy - The Wedding Business Hub biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Katie and Roxy - The Wedding Business Hub and Roxy - The Wedding Business Hub vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.
In this episode of the Wedpro podcast, Roxy is joined by Kayla Dean, a copywriter and brand messaging strategist specialising in website and sales copywriting for creative entrepreneurs, particularly in the wedding industry. With over 150 clients in her portfolio, Kayla shares insights on starting a copywriting business, the importance of brand messaging, and working with wedding professionals. She discusses common pitfalls in copywriting, the significance of using voice of customer data, how to differentiate your business through story and messaging, and strategies for effectively engaging Gen Z through website copy. Additionally, Kayla talks about the challenges and lessons learned as a small business owner, providing advice on sustainable growth and the value of seeking help. To sign up for our FREE masterclass we speak about in the intro, visit here: https://wbh.myflodesk.com/booking-genius To check out more about what Kayla does, visit her website here:https://theliterary.co/about
121 epizódok
Megosztás
