Innovations and Growth Strategy in Fast Casual: Featuring Jason Morgan of Original ChopShop

The Restaurant Technology Guys Podcast brought to you by Custom Business Solutions

In this episode of the Restaurant Technology Guys podcast, host Jeremy Julian welcomes Jason Morgan, the CEO of Original ChopShop, to discuss the brand's unique fast casual offerings and growth strategy. Jason shares his journey from accounting to hospitality, his experience with Zoe's Kitchen, and how he's leveraging those lessons at Original ChopShop. They delve into the restaurant's diverse and healthful menu, the importance of technology in maintaining quality and consistency, and the challenges of scaling a company-owned business. Jason also discusses the brand's focus on customer feedback and its efforts to expand in strategic markets while highlighting their catering program. This episode is a must-listen for anyone interested in restaurant innovation and growth.

00:00 Original ChopShop

01:21 Introduction and Guest Background

01:59 Jason's Journey in the Restaurant Industry

03:37 Original ChopShop Story

05:54 Unique Menu and Concept

08:16 Menu Development and Technology Integration

15:26 Breakfast and Expansion Strategy

17:55 Revealing Industry Insights

18:21 Company-Owned vs Franchise Models

20:23 Strategic Market Expansion

23:40 Challenges and Achievements

28:09 Signature Dishes and Personal Favorites

31:27 Catering and Off-Premise Strategies

33:11 Final Thoughts and Future Plans