Great communication, clear boundaries and firm policies make for a solid and profitable pet photography business for Jessica Wasik

The Pet Photographers Club

Do you groan every time you hear another coach or podcast guest talk about the importance of phone calls or pre-shoot consultations? Then this interview will be a breath of fresh air for you! Today’s guest, Jessica Wasik, is on track to hit a quarter of a million dollars in annual revenue- without phone calls for most of her 80+ bookings a year!

She shared what she does instead and the importance of systems along with a whole lot of other insights. And if you’re a member, you’ll even hear my of my recent rookie mistake!

WE COVERED

• Where Jessica’s clients come from each year
• How much are Jessica’s gift certificates
• Client communication to ensure gift voucher clients spend
• Jessica’s booking fee, how much her clients spend and what they’re purchasing

IN THE MEMBERS-ONLY EXTENDED EPISODE

• Booked out for the next two months - what does that mean
• Number of sessions per month
• Goal for next year
• How knowing your numbers helps mindset for assuming the sale
• The real reason people don’t book
• Boundaries and policies that have made the biggest difference
• Kirstie’s recent rookie mistake
• Marketing and selling vouchers
• What Jessica’s Black Friday sale includes and how she promotes it
• Rainbow sessions
• Pre-purchase credit

Mentioned links can be found here: https://thepetphotographersclub.com/podcast/1701