300 Taylor Swift's Podcast Impact, $100M+ Libsyn Payouts, and the New Podcast Movement

The Feed The Official Libsyn Podcast

Libsyn Payouts to Producers over $100 Mil! Finally, what you've been waiting for, our thoughts on the Taylor Swift podcast appearance, plus, a bit of a Podcast Movement recap, some YouTube data audience percentages, what gets searched in Apple Podcasts and mean, median, geographic and user agents stats! --- and FYI: WE RECORDED BEFORE TAYLOR & TRAVIS GOT ENGAGED!

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Quick Episode Summary

• (2:27) Rob and Elsie conversation
• (3:07) Over 100M of payouts to creators from Libsyn!
• (4:26) The Taylor Swift appearance on a podcast
• (12:25) Podcast Movement merger news
• (24:36) Analysis of podcasting trends & the Hollywood Reporter article
• (36:35) What actually works in search in Apple Podcasts + naming best practices
• (43:40) The Age of Audio!
• (50:02) Podcast playback errors? YouTube links in the enclosure!
• (53:50) Stats! Mean, median, geographic and user agents
• (59:11) Where have we been and where are we going?

Where have we been and where are we going

• CrimeCon
• Afros & Audio

Thank you to Nick from MicMe for our awesome intro!

Podcasting Articles and Links mentioned by Rob and Elsie

• Leave us voice feedback!
• Libsyn 100M Creator Payouts Press Release!
• Libsyn Creator Payouts Jump 40% In First Half Ahead Of Expansion To Smaller Shows. | News | podcastnewsdaily.com
• New Heights with Jason and Travis Kelce - YouTube
• Taylor Swift's First Podcast Appearance Sends 'New Heights' To 10 Million Views. | News | podcastnewsdaily.com
• Seven-Figure Merger Brings Together Sounds Profitable, Podcast Movement. | Story | insideradio.com
• What's Next for Sounds Profitable - Sounds Profitable
• Twila Dang's LinkedIn Post #1
• Twila Dang's LinkedIn Post #2
• Who's Really Winning the Podcast Wars — and How

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