))
Changing Minds and Winning Hearts with Patrick Alcantara, Strategic Customer Insight Lead (UK & Ireland) at AXA
Manage episode 451183420 series 3362443
A tartalmat a Stravito biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Stravito vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.
Insights are nuggets of truth about the world or ourselves.
But truth alone doesn’t drive change. The real challenge is communicating how and why things can improve based on those findings.
In this episode, we’re joined by Patrick Alcantara, Strategic Customer Insights Lead (UK & Ireland) at AXA, one of the world’s largest insurers. Patrick talks about the importance of communicating insights effectively to influence minds at all levels of business and inspire meaningful change.
We also cover:
…
continue reading
But truth alone doesn’t drive change. The real challenge is communicating how and why things can improve based on those findings.
In this episode, we’re joined by Patrick Alcantara, Strategic Customer Insights Lead (UK & Ireland) at AXA, one of the world’s largest insurers. Patrick talks about the importance of communicating insights effectively to influence minds at all levels of business and inspire meaningful change.
We also cover:
- Why the best insights come from combining technical expertise with emotional intelligence.
- How to tailor insights to your audience’s specific needs to overcome resistance and gain buy-in.
- The importance of blending data-driven analysis with compelling storytelling to engage and persuade stakeholders.
64 epizódok
Megosztás
