Business Coach #154: Ben Easter - Illuminate Your Path to Success

The Coaching Podcast

Join us on The Coaching Podcast as we delve into the transformative insights of Ben Easter, the visionary behind Lucid Shift Coaching. Discover how Ben's journey from adversity to empowerment shapes his unique coaching approach, guiding entrepreneurs to overcome obstacles, gain clarity, and unlock their fullest potential. With an authentic blend of wisdom, effective communication strategies, and business acumen, Ben's coaching transcends conventional boundaries, offering a beacon of inspiration for all seekers of personal and professional growth.

Here is a summary of the key points;

• 0.46: Summer or winter?
• 1.46: How did you come up with Lucid Shift Coaching?
• Where are you directing the flashlight of your life?
• 3.17: Sliding doors moment.
• 5.55: Why do you coach?
• 8.17: Why do people fail?
• Failure only happens when we stop trying!
• Re-frame failure - you simply don't have the skills 'yet'.
• Success is equal to failed attempts + ONE! (Learning how to walk analogy)
• Success is inevitable as long as we have EFFORT and the TIME!
• 12.00: What are your thoughts on the word 'try'?
• Choose to ...
• 13.35: Language hacks:
• Be careful of these words: should, need to, have to, must - instead use the words: want, get to, etc.
• There are 3 intrinsic motivators (AMP) from the book DRIVE:
• Autonomy - we want to be in charge of our lives.
• Mastery - we like to get better at things.
• Purpose - we like to contribute to something larger than ourselves.
• 16.17: How can we be authentic?
• Listen to your desires and let them govern your reality.
• Perplexity AI - similar to Chat GPT
• Zapier - automate your workday.
• Notion - is a single space where you can think, write, and plan.20.54: Shout out to our sponsor: Heyday.wyx/coaches (great to summarize your coaching and create ideas for blogs and social media posts).
• 23.18: What makes a great coach? (WMAGC)
• Safety – Create a safe space for people to open up and be authentic.
• Connection – Listen deeply and help the client connect ideas together.
• Optimism – Can create a major breakthrough because they begin to believe that it is possible.
• 25.30: In the ever-evolving coaching landscape what disruptive idea do you have that will disrupt the way that we coach in 2030?
• Having an always-on AI companion - to ask:
• What are the themes that are showing up in my life right now?
• 27.47: How do you deliver a tough message? With safety, connection (empathy), love, and permission!
• 30.07: The Shift to Freedom Podcast - The mindset of business.

The Coaching Podcast is sponsored by Heyday.xyz/coaches. Heyday is an AI thought partner that turns your conversations into notes, quotes, and ideas into posts. It's a game-changer for business coaches like you who want to turn their information into actionable insights effortlessly. Don't miss out on this opportunity to revolutionize your coaching practice with Heyday! Visit: www.heyday.xyz/coaches

To learn more about becoming a workplace coach or advancing your coaching skills, visit: www.opendoorcoachingusa.com or email: [e-mail]

About Ben Easter

Ben Easter is the founder and head coach at Lucid Shift Coaching, where he helps entrepreneurs overcome inner hurdles to gain the clarity, confidence, and courage needed to fulfill their potential. After recovering from a traumatic brain injury in his youth through a period of intense self-improvement, Ben now draws from his diverse life experiences to quickly grasp and reframe the core issues holding his clients back. His coaching integrates spiritual insights, communication techniques, and proven business strategies customized to each client. Ben brings an authentic, unfiltered approach, meeting people wherever they are and empowering their growth.

Connect with Ben

Website: https://lucidshiftcoaching.com/
LinkedIn: https://www.linkedin.com/in/benjamineaster/
Instagram: https://www.instagram.com/lucid_shift_coaching/
@lucidshiftcoaching