E166 That Great Business Show, Peter McPartlin, Fractional Marketing - Feargall Kenny, Digital Irish

That Great Business Show

E166 That Great Business Show

It may sound like something from the old Soviet Union, but the Fractional Marketing Collective is a new business, and it’s going to save your business money. It’s brought to you by the same people who bring you the Indie List – that’s a listing business where a very large number of creatives are available to work on your projects. Co-founder of the Indie List is Peter McPartlin, a legend in the advertising industry.

His 'hire in a heartbeat', Michelle Concannon, ex Cisco and Microsoft - AND, Professor Scott Galloway of NYU Stern

Feargall Kenny, Digital Irish and Glenborn Corporation - ten years in existence in the UK and in the US. This is part of our #BeachHeadUSA mini-series, essential listening if you're thinking of setting up part of your business in the US. Are you ready for the US? Feargall has a checklist for you? Starting with a million dollars a year. And 'don't go cheap'! - And he explains what an 'at will' employment culture is. Digital Irish is about to launch a directory to help you access the vast US market more quickly. Top tip? Follow up. Follow up. Follow up.

And about Glenborn, his company? He details what his recruitment does and how they do it.

His 'hire in a heartbeat'? A person with the 'It factor'...including Pat Phelan of SISU, Oisin Hanrahan, Alice Delahunt...

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