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S1 Ep10: Lead Definition: A Demand Gen Manager's View
Manage episode 221711412 series 2436139
November is Lead Generation month here on Tech Demand Weekly and we are excited to have SiriusDecisions on board as a sponsor for the month.
So far in this mini-series we have heard both the theorists' and tech vendor's view on the definition of a lead. In this episode Charles talks to Avalara's Demand Generation Manager, Pamela Guyton-Micheles.
Pamela is a demand generation leader and has a proven record of increasing conversion in the US, as well as EMEA, APAC, and LATAM.
49 epizódok
Manage episode 221711412 series 2436139
November is Lead Generation month here on Tech Demand Weekly and we are excited to have SiriusDecisions on board as a sponsor for the month.
So far in this mini-series we have heard both the theorists' and tech vendor's view on the definition of a lead. In this episode Charles talks to Avalara's Demand Generation Manager, Pamela Guyton-Micheles.
Pamela is a demand generation leader and has a proven record of increasing conversion in the US, as well as EMEA, APAC, and LATAM.
49 epizódok
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