076: MRR Exposed: What No One Tells You

Teacher Business School: TPT, Homeschool, & Beyond

Is MRR a Scam? The Truth About Master Resell Rights and Your Business

Master Resell Rights (MRR) are everywhere right now—but is this digital trend legit or just another passing fad that could damage your brand? In this episode, Lindsay breaks down exactly what MRR is, whether it’s a scam, and why she doesn’t recommend building your business around it. You’ll walk away understanding the pros and cons of MRR, how it compares to creating your own products, and what to do instead if you want a long-term, trust-driven business. If you're a teacher or homeschool mama thinking about diving into the digital product world, you don't want to miss this!

[00:01:00] What is MRR (Master Resell Rights)? Lindsay explains what MRR is, how it works, and how it differs from monthly recurring revenue. She walks through how these products are resold and what makes them “master” resale rights.

[00:02:00] Is MRR a Pyramid Scheme? Lindsay shares why MRR isn't technically a pyramid scheme—but why it can still feel shady depending on how it’s marketed and monetized.

[00:04:17] Why the MRR Trend is Fading MRR is hot right now, but Lindsay sees signs of it already losing steam. She shares how trends like this often fade and why it could backfire on your long-term business goals.

[00:05:15] The Problem with Reselling Instead of Helping Lindsay highlights a major issue with MRR: the focus is on making money fast rather than helping people. She explains why this can be harmful to your brand’s integrity.

[00:07:00] How MRR Can Hurt Your Brand Even if MRR is a “quick win,” Lindsay shares how it might damage your credibility and trust with your audience, which are crucial for long-term business success.

[00:08:30] What to Do Instead: Create Your Own Digital Product Instead of reselling someone else’s course, Lindsay recommends building your own. She shares simple steps to get started with your own product and how to create something based on your skills and experience.

Resources Mentioned:

• How to Create a Digital Product with Canva

• Free Training: Create a 4-Figure Digital Product

• Free TPT Training

Connect with Lindsay:

• On Instagram: @lindsaybowden (https://instagram.com/lindsaybowden)

• On YouTube (https://www.youtube.com/@Lindsay.Bowden)

• Website (https://lindsaybowden.com)

Loved this episode? Don’t forget to follow and share it with a fellow teacher or mamapreneur who's exploring the world of digital products. And if you're ready to build a business based on service and sustainability, grab the free training! Let’s build income with integrity — together!