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Bold Strategies for Ecommerce Growth with Peter Karpas
Manage episode 432864213 series 3543563
A tartalmat a Brent W. Peterson biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Brent W. Peterson vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.
Join host Brent Peterson as he talks with Peter Karpas, CEO of Bold Commerce, about the often-overlooked world of checkout optimization. Discover why merchants are afraid to touch their checkout process and how Bold Commerce helps them overcome this fear to unlock significant revenue growth.
Peter shares insights on the "checkout power trio" - conversion, average order value, and lifetime value - and emphasizes the need for a holistic approach beyond conversion rates alone. He reveals surprising examples of how personalization and A/B testing can drastically improve checkout performance.
Learn how Bold Commerce's composable and headless checkout solutions empower merchants to create custom experiences that cater to their specific needs. Gain valuable insights into the evolving landscape of checkout optimization and what trends to expect in the coming year.
This episode is a must-listen for anyone involved in ecommerce who wants to transform their checkout from a point of friction into a revenue-generating powerhouse!
Key Topics:
- Checkout Optimization
- Personalization
- A/B Testing
- Composable Commerce
- Headless Checkout
- Bold Commerce
290 epizódok
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