Lépjen offline állapotba az Player FM alkalmazással!
Want People to Find Your Podcast? Do More Than Just Tweet with Deirdre Tshien
Manage episode 374791658 series 1862512
I used to think that promoting my podcast was a matter of tweeting it (Xeeting it?) and hoping for the best. And while I’ve learned a TON over the years about what to do, and what not to do, Deirdre Tshien still blew my mind as we talked about her traffic pyramid. As the co-founder and CEO of Capsho (an AI tool to help create promotional assets), she knows a thing or two about how to market and grow your podcast. We’ll get into that, plus podcast discoverability tips that change my approach to this very show, and my audits. Plus, in the PRO show, we talk about what it’s like building niche commercial AI tools.
Top Takeaways
- Look for the 4 tiers of getting traffic to your content: passive, and active organic marketing, leveraging other audiences, and paid ads
- There are lots of ways to improve podcast discoverability, including optimizing titles, descriptions, and even artist names for the words your niche is searching for.
- The name of the repurposing game is dripping out clips from your show and giving the episode a long life. That’s why Deirdre started Capsho in the first place!
Show Notes
Sponsored by:
Join my FREE Newsletter, Podcast Workflows
★ Support this podcast ★422 epizódok
Want People to Find Your Podcast? Do More Than Just Tweet with Deirdre Tshien
Streamlined Solopreneur: Optimize your systems, reclaim your time.
Manage episode 374791658 series 1862512
I used to think that promoting my podcast was a matter of tweeting it (Xeeting it?) and hoping for the best. And while I’ve learned a TON over the years about what to do, and what not to do, Deirdre Tshien still blew my mind as we talked about her traffic pyramid. As the co-founder and CEO of Capsho (an AI tool to help create promotional assets), she knows a thing or two about how to market and grow your podcast. We’ll get into that, plus podcast discoverability tips that change my approach to this very show, and my audits. Plus, in the PRO show, we talk about what it’s like building niche commercial AI tools.
Top Takeaways
- Look for the 4 tiers of getting traffic to your content: passive, and active organic marketing, leveraging other audiences, and paid ads
- There are lots of ways to improve podcast discoverability, including optimizing titles, descriptions, and even artist names for the words your niche is searching for.
- The name of the repurposing game is dripping out clips from your show and giving the episode a long life. That’s why Deirdre started Capsho in the first place!
Show Notes
Sponsored by:
Join my FREE Newsletter, Podcast Workflows
★ Support this podcast ★422 epizódok
Minden epizód
×Üdvözlünk a Player FM-nél!
A Player FM lejátszó az internetet böngészi a kiváló minőségű podcastok után, hogy ön élvezhesse azokat. Ez a legjobb podcast-alkalmazás, Androidon, iPhone-on és a weben is működik. Jelentkezzen be az feliratkozások szinkronizálásához az eszközök között.