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Strategy Shift Podcast: If You Fail to Communicate, You Fail: Strategic Messaging and Market Influence with Steven Vito
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A tartalmat a Information Experts and Adam Levin biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Information Experts and Adam Levin vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.
On this episode of The Strategy Shift, veteran media strategist and federal market expert Steven Vito joins us to unpack the five most common (and costly) communication omissions he sees in businesses of all sizes. From the myth that “we don’t need marketing” to the massive potential of overlooked audiences, Steven explains why failing to communicate is failing—period.
Drawing from 30 years of experience—across VA leadership, Government Executive Media Group, and as the co-creator of Government Matters—Steven shares insights on the power of thought leadership, stakeholder segmentation, and how to align BD, sales, and marketing once and for all.
If you think communication is “just marketing,” this episode will change your mind—and maybe your entire strategy.
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