How Your “Identity Capital” Can Advance Your Career, with Nikki Sherin (Greatest Hits Replay)

Sticky Brand Lab Podcast

Do I have what it takes to start a business? Where do I want to go professionally? How do I get there? These are questions most of us ask ourselves when it’s time for a career change. So how can you take the intangible assets you’ve acquired and map out a new career path? In this “greatest hits” replay, co-hosts Lori Vajda and Nola Boea get the answers from former chef Nikki Sherin, who used her Identity Capital to become an event marketer and marketing lead for one of the largest IT events in the world.
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In This Episode You’ll Learn

• How the things you put your time and energy into (identity capital) become what you are known for (your identity).
• Your journey and the elements that have formed who you are, are assets of your Identity Capital you use to purchase’ a new job, career advancement, or entrepreneurship.
• There are many ways to build capital including a degree, your hobby, the books you’ve read, travel and more.
• How investing in that thing that motivates you, will put you on a path towards a satisfying professional and personal life.

Resources
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