#21: Hospitality startup plans to take on Britain’s ‘Big Three’ food delivery apps with Chris McColl (Founder of Gravyy)

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Chris McColl is the founder of Gravyy, a zero commission food delivery and collection marketplace that enables restaurants to take back control of their profit margins. Chris is the former owner of NY Slice, a Glaswegian pizza restaurant that was forced to shut after being squeezed by the high commissions and unfair practices of the Big Three delivery platforms (Uber Eats, JustEat, Deliveroo). Delivery platforms charged up to 35% in commission for every order to an eye watering total of £1bn in commission every year, that's money that could be invested back into growing the UK's independent restaurants. His experience at the hands of delivery platforms inspired him to take a stand against the power of the Big Three and build Gravyy which is launching its Crowdcube campaign later this year.

Take a typical £20 food order. An outlet should expect to make around £11.11 gross profit if they sell directly to the customer (once VAT and cost of goods sold are accounted for). If that restaurant were to use Deliveroo, they would lose £7.00 in commission, reducing the outlet’s gross profit to just £4.11.
“Imagine a world where the eateries, cyclists, drivers and customers own an equity stake in the company they helped to build and grow. That’s the world we are creating! Our customers, partners and team will have the opportunity to share our journey and success through our crowdfunding campaigns.”

Connect with Chris McColl via: LinkedIn.

Find out more about Gravyy via: website.

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