Standout Business Show: Content Marketing, Video Marketing Strategy and Personal Brand Insights for Coaches & Consultants
»
184. Why Most Experts Fail at Building the Right Network (And What to Do Instead)
Manage episode 470416755 series 2899136
If you’ve ever followed the advice to “just connect with more people” in an attempt to grow your network—only to feel like you’re wasting time sending cold DMs and getting ghosted—you’re not alone.
I recently tested this strategy myself, reaching out to 20 new people per day on LinkedIn, and while I technically grew my email list by 1,000+ contacts, the quality of these connections? Pretty disappointing.
Here’s the hard truth: Most high-level service providers are networking the wrong way.
The real key to building a powerful network isn’t more connections—it’s more clarity and focus.
In this episode, we dive into:
🔥 Why the “more is better” networking approach leads to surface-level relationships
🔥 The missing ingredient that separates experts who build real influence from those who stay stuck chasing leads
🔥 How to shift from transactional outreach to relationship-driven marketing that actually works
If you’re ready to stop wasting time on networking strategies that don’t lead to real opportunities—and start building a high-value network that grows your business effortlessly—hit play now! 🎧
Resources
Want to see how you can spend less time marketing while increasing demand for your expertise? Schedule a Standout Business Assessment call where we'll talk about how you can turn your personal brand into profit.
Thanks for listening to The Standout Business Show: Content Marketing Tips, Personal Brand Tips & Video Marketing Tips for coaches, consultants & agencies.
If you liked this episode please leave us a 5 star review & share it with a friend!
Fejezetek
1. 184. Why Most Experts Fail at Building the Right Network (And What to Do Instead) (00:00:00)
2. Welcome to Standout Business Show (00:00:35)
3. Why Most Experts Fail at Networking (00:01:04)
4. Defining Your Ideal Connection Avatar (00:03:51)
5. Creating an Appealing Invitation Strategy (00:08:38)
6. The Magic of "Because" in Networking (00:11:55)
7. Building Relationships Through Collaboration (00:15:37)
8. Case Study and Review of Key Steps (00:19:23)
185 epizódok