How to Build Meaningful Partnerships for Entrepreneurial Success in PR Featuring Philippa Levenberg

Smashing the Plateau

Philippa Levenberg is the Co-Founder and Managing Partner of Sable Strategy, a senior-level strategic communications firm specializing in PR and reputation management for corporations, nonprofits, and trade associations. The firm was recently named to Inc. Magazine's 2024 "Best in Business" list. Philippa’s career has focused on leveraging digital, social, and paid media strategies to build employer brands, develop thought leadership programs, engage advocates, navigate crises, and shape policy outcomes.

Prior to founding Sable, she led and grew digital media practices and products at several agencies, including a leading global public affairs firm within Publicis Groupe. She is based in the D.C. area.

In today’s episode of Smashing the Plateau, you will learn how to leverage your experiences to build a resilient business and lead with impact in the evolving landscape of public relations.

Philippa and I discuss:

• Why resilience is key in entrepreneurship [00:00]
• How Philippa's bi-continental life shaped her approach to business [02:12]
• Transitioning from journalism to PR and the evolution of media [03:07]
• The importance of digital and social media strategy in crisis communication [04:33]
• The flawed model of big agency PR and the creation of Sable Strategy [05:44]
• Empowering women in the workplace and the importance of senior-level consultancy [07:22]
• The role of partnerships in entrepreneurship and the support systems that matter [10:21]
• Lessons from the initial months of starting Sable Strategy and recognizing opportunities [10:59]
• The impact of COVID-19 on women in the workforce and entrepreneurship [21:44]

Learn more about Philippa and her work at https://www.sablestrategy.com/ and https://www.linkedin.com/in/philippalevenberg/.

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