Convos with Course Creators: Feat. Dog Trainer, Janna Markir
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We’re kicking off the "Convos with Course Creators" series with a powerful conversation featuring Dog Trainer Janna Markir, owner of Janna’s Pack K9 Training. Janna takes us behind the scenes of her journey from service provider to online business owner, sharing how she scaled, found her niche within the dog trainer world, and leveraged Instagram to drive growth.
What you’ll hear in this episode:
- Why the online course industry is booming (expected to hit $60 billion by 2025!)
- The pivotal moments that transformed Janna’s dog training business
- How she found her niche with reactive and aggressive dogs—and why it matters
- Smart strategies Janna used to get her first clients, including free pack walks and innovative Instagram marketing
- The truth about “tips and tricks” content—and why doing your own thing works better
- How to balance authenticity with authority in your social media marketing
- Key takeaways for confidently connecting with your ideal client and refining your messaging
Are you a service provider dreaming of scaling into the online course world? This episode is full of inspiration and actionable advice to help you turn your expertise into a scalable course or membership offer.
➡️ Follow Janna on Instagram @JannasPack for expert dog training advice and insights into her program.
🎉 🐕 Difficult dog? ...Work with Janna!
Use promo code "SNCTRAIN", to book a free consultation with Janna, or use the same code to take 50% off the DIY training program (which includes access to Janna via a private Facebook Group and 2x monthly group calls!)
➡️ https://jannaspack.podia.com/foundations-training
Stay tuned for more episodes in our Convos with Course Creators series, where we spotlight inspiring entrepreneurs scaling their businesses with online courses.
Don’t forget to subscribe and leave a review if you enjoyed this episode!
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Music by Jordan Wood
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