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Pre-Sales Content Strategy That Closes Deals | with Camper Bull
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Pre-Sales Content Strategy That Closes Deals | with Camper Bull
Did you know that 57% of the buying journey is already complete before a prospect ever reaches out to your sales team? That means your digital presence isn't just a touchpoint—it's the foundation of your business relationships.
In this episode of The Strategy Session, I'll walk you through:
✔ The critical role of content in the self-guided research phase
✔ How providing value upfront drives trust and pipeline growth
✔ Why answering "obvious" questions first positions you as the go-to authority
✔ Practical ways to differentiate yourself from competitors who recycle the same ideas
Your prospects are already forming opinions before you meet. The question is—are you giving them a reason to choose you?
Let's Connect: LinkedIn: www.linkedin.com/in/camper-bull/ YouTube: www.youtube.com/@CamperBull X: https://x.com/CamperBull Website: https://venturedgained.com/
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