Digital Innovation and Entrepreneurship | Nick Eubanks @ Semrush

Matters of Creative

IN THIS EPISODE…

Building and acquiring businesses and assets in the digital age often requires adaptability, innovation, and a willingness to fail fast. How can you balance risk-taking with building scalable, sustainable businesses in a competitive market?

Tune in to the latest episode of Matters of Creative as Matt Hirsch hosts Nick Eubanks, the Vice President of Owned Media at Semrush, about how he builds innovative digital assets. Nick shares how AI impacts digital acquisitions, the practical differences in building agencies and digital assets, and strategies for rapid agency growth.

Having built groundbreaking new digital platforms, Nick Eubanks believes rapid experimentation and adaptability are critical to sustaining growth. He emphasizes the importance of scaling agencies using data-driven strategies and pivoting quickly if your efforts don’t produce results within 12 months. You can also develop a portfolio of digital assets by acquiring platforms, websites, or other media to diversify your income and build recurring revenue streams. These assets can be integrated into your existing agency for further growth opportunities.

Don’t miss this episode on agency growth and digital asset management!

ABOUT OUR GUEST:

Nick Eubanks is the Vice President of Owned Media at Semrush, a SaaS platform for marketing research that acquired the SEO training community Traffic Think Tank, where he was a Co-founder. Nick also founded and exited From the Future, an agency helping companies grow online traffic and revenue, where he drove over $100 billion in revenue for clients. As an entrepreneur and product builder, he helps marketing agencies grow their revenue, profit, and teams through personalized agency coaching.

Learn more about Nick:

https://nickeubanks.com/

https://www.linkedin.com/in/nickeubanks/