))
Why Should Brands Invest in Storytelling? [with PDA’s Michael Heller]
Manage episode 407327689 series 3559430
A tartalmat a Rachel Downey biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Rachel Downey vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.
Next up in our brand storytelling mini-series, Michael Heller. He’s the CRO of PDA, with a background that makes his current role all the more interesting. He’s a lawyer, founder of Vessel Media, and brilliant at inciting creativity, change, and community. The work he’s done as part of PDA has led the charge on many of the largest campaigns—the number one dance trend on TikTok as one of them. So Rachel asked him—why should brands be investing in storytelling?
Link up with Michael here: https://www.linkedin.com/in/xhellerx/
Have a question for Rachel? https://www.speakpipe.com/vmswithrachel
Want more from Rachel and her crew of brand content experts? Sign up for Genius Cuts. https://www.shareyourgenius.com/genius-cuts
42 epizódok
Megosztás
