Is Social Media Paying You? How can you teach your staff effectively

The Apprenticeship Godmother

In this episode of The Apprenticeship Godmother Podcast, host Sarah Abel discusses what you need to do when taking on new staff and the significance of apprenticeships in scaling a business.

She speaks on the value of apprenticeships, debunking the misconception that they are solely for technical skills. Sarah discusses attracting apprentices on TikTok and reveals the things social media can achieve. Sarah emphasises the importance of networking and social media in sales and marketing. Sarah touches upon the adult education budget for nails and the criticality of utilising social media correctly. She addresses the vanity metric of likes and comments on platforms like TikTok and emphasises not getting too caught up in them.

In this episode you will learn:

• The importance of apprenticeships in scaling a business
• The benefits of attracting apprentices on TikTok
• The role of networking and social media in sales and marketing

For more information about apprenticeships, and to connect with Sarah, head to: https://linktr.ee/tnbhairbeautyhealthtraining

The Apprenticeship Godmother Podcast is the show which highlights what salon owners, entrepreneurs and hair, beauty and wellness businesses really need to know about employing an apprentice to have a successful experience for both the employer and the apprentice too. This show covers everything from how to find the perfect placement if you want to train as a hair, beauty or wellness professional right through to explaining the step by step process of how to employ an apprentice in your salon. This podcast will highlight all the traits of creating a successful apprenticeship.